BRANDS & MARKETS: Consumers, Brands, Brand Owners, Marketing, Markets, Consumer Research, Studies, Reports relating to cartons and cartonboard.

ECMA Annual Congress 2020 will be held in Krakow, Poland

The ECMA Annual Congress will be held in Krakow, Poland on 17th and 18th September 2020 with the theme of “Sustainability Unboxed".

Cartons increase turnover!

How products affect the buyer depends not least on the packaging material. This is shown by a study conducted by the Justus Liebig University in Giessen.

Cartons increase turnover!

How products affect the buyer depends not least on the packaging material. This is shown by a study conducted by the Justus Liebig University in Giessen.

Cartonboard Q&A with Horst Bittermann featured in Analyse: Deutschland

Horst Bittermann, President of the European Cartonboard Association, Pro Carton, took part in a short Q&A with Analyse: Deutschland where he discussed the sustainability of cartonboard compared with other packaging, as well as its 100% recyclability

Cartonboard Q&A with Horst Bittermann featured in Analyse: Deutschland

Horst Bittermann, President of the European Cartonboard Association, Pro Carton, took part in a short Q&A with Analyse: Deutschland where he discussed the sustainability of cartonboard compared with other packaging, as well as its 100% recyclability

The Future of Omni-Channel Packaging

How is the digital world impacting on packaging? Pro Carton spoke with American brand expert and author Dr. Vickie VanHurley about this issue and her experiences. She believes that building a brand begins with the packaging, now more than ever before.

Nine questions to Horst Bittermann, President of Pro Carton

What do you expect for the cartonboard and carton industry in the coming year and beyond?

Pro Carton Sea Life Competition

Pro Carton Sea Life Competition to win tickets to Sea Life in Europe is now open

9 in 10 Brits prefer Easter eggs to be packaged in cartonboard

With Easter Sunday (21 April) approaching fast it has been revealed that 91% of UK adults would prefer to purchase an Easter Egg predominantly packaged in carton/cardboard rather than plastic.

Retail trade, brands and packaging – the trends 2019

What do international trend agencies have to say about the coming year? Pro Carton has compiled the most important forecasts for the retail trade, brands and packaging.

The Circular Economy for Kids!

One of the great things about TICCIT is that it teaches children about the circular economy but without them even knowing it!

What does Pro Carton do?

Hopefully you are aware of the major activities that Pro Carton undertake as part of our task to promote the benefits of cartons and cartonboard but you may not be aware of some of the other activities that Pro Carton get involved in and we thought it might be interesting to share some of these with you.