Why Cartons?


In Europe, cartons are sourced from sustainably managed forests.  More than half of all energy used in the production of cartons is biomass-based.  Paper and board is the most recycled packaging material in the EU – 84.2% in 2018 (Eurostat 2018).  European cartonboard and carton production processes are continuously improved. The industry is seeing a reduction of CO2 emissions year on year.

Consumers, brand owners and retailers trust the folding carton as a safe and environmentally friendly packaging material.  Cartons protect products during transport and have excellent sales appeal on the shelf. We choose cartons!

Learn more about the stages of the Cartonboard Life Cycle

Cartons can be used to package a wide range of products – from foodstuffs such as cereals, frozen and chilled food  confectionery, bakery goods, tea, coffee and other dry foods – to pharmaceuticals, cosmetics and many more products.  Cartons are increasingly becoming the preferred packaging material for high-quality products.

The cartonboard and carton industry is proud of the unique sustainability properties of carton based products. Cartons are made from a renewable resource. Their biggest strength is that they are easily recyclable. The fibres that make up cartonboard can be recycled more than 25 times! Furthermore, at the end of the life cycle, cartons are compostable!

Pro Carton has measured the production processes of the European cartonboard and folding carton industry over a number of years and has seen a continuous improvement in the industry’s carbon footprint.  We measure CO2 emissions for cartonboard and folding carton production – the latest detailed information and statistics can be found here.

We look at the entire value chain for cartonboard and cartons – the lifecycle of the folding carton.

Cartonboard leads circularity in packaging! 

From the forest to cartonboard, to the folding carton, to the retailer, to the consumer and back to recycling in the carton value chain.  The cartonboard industry lives a circular economy.

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