Industry Talent Spotlight: Helena of Metsä Board

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European Association of Carton and Cartonboard manufacturers

Pro Carton promotes the functionalities and benefits of cartons and cartonboard as a renewable, recyclable and competitive packaging material to brand owners, retailers, designers, the media and EU policymakers.  The natural and most preferred choice for responsible users.

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Nature’s Answer

The beauty of cartonboard is not only aesthetic. The real beauty is that it’s truly sustainable. Renewable, recyclable and biodegradable.

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Industry Talent Spotlight: Interview with Helena Moring-Vepsalainen: Product Safety Manager at Metsä board

This Pro Carton Industry Talent Spotlight focusses on Helena Moring-Versplainen, Product Safety Manager at Metsä board.

Consumers across Europe place climate change as their number one concern

Pro Carton has surveyed 5,000 European consumers in a European consumer packaging perceptions study to find out what the current attitudes are. The findings are very interesting!

Spring 2024 Update on the Pro Carton Marketing & PR and Public Affairs Workstreams

As Spring is upon us, it is time for an update from the Pro Carton Marketing & PR and Public Affairs Workstreams.

Nearly 50 million tonnes of paper and board are recycled in Europe every year, which equates to:


tonnes since you clicked on this webpage

Pro Carton Member News


Pro Carton Full Members, Associate Members, Partners


Designing with Cartonboard

Mary Cohr-287815
KEVAS - Rhum Arrangé-288205
McDonald’s Delivery Cuff-288198
Dainese - Packaging Kit Replacement-288122
Ariel All In One - Liquid Pods-288175