BRANDS & MARKETS: Consumers, Brands, Brand Owners, Marketing, Markets, Consumer Research, Studies, Reports relating to cartons and cartonboard.

The Pulp & Paper Industry Kicks off 2023 with Major Sustainability Developments, Initiatives and Goals

The Pulp and Paper industry continues to excel in its push for a more sustainable planet by launching innovations and ambitious goals for the new year.

Michele Bianchi, President of Pro Carton, features in Pap’ Argus Magazine

"Cartonboard packaging will experience sustainable growth" Michele Bianchi, President of Pro Carton

Reflections on 2022 and Outlook for 2023 from Horst Bittermann, Director General of Pro Carton

Horst Bittermann, Director General of Pro Carton, offers a brief summary for our industry in 2022 and some predictions looking forward to 2023.

Pro Carton 2022 – A Year in Review by Winfried Mühling, Pro Carton Director of Marketing & Communication

Winfried Mühling reflects on his first full year as Director of Marketing & Communication at Pro Carton.

Insights from Michele Bianchi, President of Pro Carton

Michele Bianchi, President of Pro Carton, reviews plans for leading CEPI Cartonboard and Pro Carton into a joint future.

Pro Carton Consumer Survey

Winfried Mühling, Marketing & Communications Director for Pro Carton, presents a taster of the findings of our latest European Consumer Study into packaging perceptions.

PR 3.0 is on its way. Are you ready?

Web3 - What is it and how could it shape your business in 2023 and beyond?

Pro Carton’s commitment to #GreenSource, 4evergreen, Fibre Packaging Europe – Aligning forces to increase leverage

An Initiative, an Alliance and a Coalition overviewed: #GreenSource, 4evergreen and Fibre Packaging Europe.

Top 10 Trends in the Packaging Industry: Berndt+Partner Consultants

Berndt+Partner Consultants is a specialist consulting agency to the packaging industry. Here they offer their insights into the Top 10 Trends in the Packaging Industry.

4evergreen alliance launches landmark industry tool to assess fibre-based packaging recyclability

The 4evergreen alliance publishes the beta version of its Fibre-Based Packaging Recyclability Evaluation Protocol, part one for standard mills.

New Pro Carton study shows that 3 out of 4 people would prefer to buy Christmas presents packaged in forest fibre-based packaging.

New Pro Carton study shows that 3 out of 4 people would prefer to buy Christmas presents packaged in forest fibre-based packaging.

Redefining Products made for Tomorrow – with Cradle to Cradle Certification

Cradle to Cradle is a design framework characterised by three principles derived from nature: Everything is a resource for something else, Use clean and renewable energy, Celebrate diversity.