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Naturally sustainable – Perception of products packed in cartonboard much more positive
How products are viewed by the consumer depends on the packaging material. This is the conclusion of a study carried out by Justus Liebig University Giessen on behalf of FFI (the German Carton Association) and Pro Carton. This study, conducted amongst 1252 consumers in Germany, shows that organic products are viewed more positively if they […]
22 November 2019
How products are viewed by the consumer depends on the packaging material. This is the conclusion of a study carried out by Justus Liebig University Giessen on behalf of FFI (the German Carton Association) and Pro Carton. This study, conducted amongst 1252 consumers in Germany, shows that organic products are viewed more positively if they […]
