The concept of this packaging for pencils is that it converts into an organiser stand for secondary use. This transformation takes place by separating two of the connected parts which creates a large central area for storing other stationery, as well as the pencil storage slots on the outside. You can even re-fold the packaging to the way it was preorganiser and carry it with you. The design of this packaging protects the pencils when packed and when they are opened and in use. The stand provides a fixed position for your pencils, they are easily accessible and are protected by the packaging. Consumers, especially children, can organise their workspace and use their pencils with ease.