The design of this packaging is based on the target to avoid unnecessary use of packaging, protect the product and allow attractive shelf display of the container itself. An eye-catcher on the shelves, it uses a minimum amount of packaging material and comes with a smart lock-in function to ensure safe product protection.
“We’ve seen very innovative solutions to consumer problems, creating unique experiences with cartonboard packaging. This design is a very good example of how to use the full potential of cartonboard. It is very simple and intuitive. The packaging needs very little material and shows the product very well, yet it protects the product from the hazards of transportation, such as dropping. We really felt this solution deserved a prize.”