That’s a Wrap
The “Bonduelle Bundle” removes plastic overwrap from its 3 cans pack and replaces that with cartonboard material which is ecological, recycled and recyclable. The minimal pack design uses 30% less cartonboard than a classic wrap-around pack, 20% less ink and enables the consumer to see more of the product. Integrated tongues top and bottom hold the cans securely and an easy to open perforation enables quicker access to the product. There is a large area for advertising the brand’s sustainable ethos and the bundle pack can be adapted to different sizes and numbers of cans.