This high-quality organic honey called for a unique, enhancing pack. The folded frame not only protects the honey from light but also from transport damage. With the brown rear side turned inside out, the cartonboard communicates a focus on sustainability and nature. On the inside of the cartonboard, the world of bees opens up in print. The shape perfectly spotlights the product, the cartonboard frame is designed to work with as little material as possible and entirely without glue.