https://www.procarton.com/wp-content/uploads/2021/02/pcyda-tv-1.jpg 400 600 esterling@admin https://www.procarton.com/wp-content/uploads/2021/12/logo-232.png esterling@admin2018-06-15 00:00:002021-11-05 18:10:30#pcyda: A record number of entries!
The number of entries to the Pro Carton Young Designers Award (#pcyda) more than doubled this year with over 400 entries being received from 20 countries with more than 50 design schools and universities taking part. The finalists and the overall winners will receive their awards at the Award Gala on 20th September at the European Carton Makers Association (ECMA) Congress in Riga/Latvia. Not only are the 10 finalists invited to the Award Gala but their tutors are invited too, to see who will claim the 4 main prizes. Here's what the judges had to say after the meeting:
- Commented Satkar Gidda from the international brand and packaging design consultancy SiebertHead and chairman of the jury: “There is something quite joyous about seeing a carton concept or construction that you never thought could be used in a particular way. The easy way to put that is to say ‘not seen that before’ and whilst there were several of these, it was also evident that some students had identified a need or a specific problem and had created something to address that.”
- Lotte Krekels from Carrefour, Belgium: “I think the entries were at really high level this year and there were already many packs that were ready to be put on the shelves. So it was quite difficult work for us this year. It was quite impressive what the students did.”
- Andrea Bottan: ”It was impressive for me to see such a variety of concepts and ideas which triggered a lot of discussions. It is good to see how much effort the students are putting into developing these new ideas.”
- Philipp Freymüller: “I was impressed by the sheer number of entries, it was really amazing to see the different concepts and the innovations. I have never seen some of these types of products in store. I can only say I congratulate the award scheme for what is a huge success. Hopefully it is going to continue like this in the future.”