‘New takes‘ for the 2022 Pro Carton Student Video Award!
It has now been three years that our award brief challenges students to share their thoughts on packaging and specifically on the benefits of cartonboard. And wow, this year we received many different approaches. Truly different!
Thank you to the students involved in the 60 video submissions, representing schools and universities from 19 countries in Europe. Thank you also to the teachers and educational staff who guided them and motivated them to get involved this year! Thank you for your passion to ever improving the entries.
The framework filter to assess the shortlist, judges considered the following criteria:
• Communication of Pro Carton’s core messages
• Dramatic impact through idea creation and storytelling
• The quality of film execution and crafting
The unique, high-quality approaches challenged the jury just as much as last year. Deciding on just one winner was not possible, again! This year we have two with completely different viewpoints. Special thanks to RDM for so graciously sponsoring this creative award, so that more than one student group can benefit from it. For the very first time this year, we ran a public vote for the 2022 Pro Carton Student Video Award. We want to give these creative works a wider stage. Thanks to everyone who voted! We hope you enjoyed the films as much as we did!
After the vote is before the vote! See you again in 2023. There are so many more stories to tell!