2020-01-24

A vending first, Lavazza Professional launch the revolutionary KLIX Eco Cup™, recyclable with normal paper waste

23.1.2020

A leap forward in the reduction of plastic waste and of the number of cups sent to landfill, Lavazza Professional introduces the new KLIX Eco Cup™, a breakthrough in in-cup vending, biodegradable and recyclable with normal paper waste.

A truly sustainable vending solution for the workplace, the new KLIX Eco Cup™ will be available in KLIX® vending machines from February 2020, serving a wide range of popular hot drinks brands, with many more to come throughout the year. Ashley Weller, General Manager Lavazza Professional UK, explained “Calls for a reduction in single-use plastic for food and drink containers increased our commitment to offering our customers and consumers a revolutionary solution to meet their needs: KLIX Eco Cup™ marks another step forward in our mission to deliver the most sustainable drinks vending solutions in the world.”

The House of Commons – Environmental Audit Committee stated that in the UK, 2.5 billion coffee cups are used and thrown away each year, but less than 1 in 400 – just 0.25% – are recycled. Not surprisingly, an enormous number of cups – around 500,000 – are littered every day.

Most consumers are unaware that standard paper cups are difficult to recycle and are usually sent to landfill due to a Polyethylene (PE) lining that very few recycling facilities across Europe can process. The new KLIX Eco Cup™ is unique due to a special patented water-based dispersion barrier board by Kotkamills that enables the cups to be recycled with normal paper waste, just like office paper*.

Designed for businesses who are looking for an alternative to plastic cups, the KLIX Eco Cup™ is manufactured using paper sourced from sustainably managed forests, accredited by PEFC™ and can be recycled into paper waste up to seven times, guaranteeing low environmental impact.

Indeed, a Life Cycle Assessment run by the external consultancy WSP states that using the new KLIX Eco Cup™ reduces environmental impacts by almost 2/3 compared to a standard paper cup.**
Ashley Weller continues “One of the greatest challenges was developing a cup that meets our high expectations for quality and recyclability whilst ensuring consumers enjoy a great taste experience.”

Lavazza Professional’s range of KLIX® machines lead the workplace drinks market with sustainability features such as low energy and standby modes, efficient boiler systems, heating just enough water at precisely the right temperature and all manufactured in our own ISO 14001-certified UK factory. Completely dedicated to the workplace, and now with the 

new KLIX Eco Cup™, Lavazza Professional offers a truly sustainable, hassle-free vending system.
Ashley Weller adds “We have always been passionate about making a positive difference that goes far beyond our own business and supports our customers on their own individual sustainability journeys. We are therefore pioneering a breakthrough sustainable solution in the vending world. Our commitment is clear but we hope that other businesses will also increasingly play an active role, because strength is in numbers. We encourage the big players in the market to explore similar solutions in order to boost the rate of recycling for this type of cup”.

The new KLIX Eco Cup™ will be available from February 2020 in the KLIX® Momentum and Outlook machines starting with the most popular drinks, with a progressive roll out plan across 2020 which will dramatically reduce our use of plastic by 2021.

Notes
*On paper waste disposal, local council’s rules might apply.
Material tested for recyclability to EU PTS method RH: 021/97. Material recyclable with normal paper and cardboard waste. Waste can be processed and turned into pulp without specialist processing.
**KLIX Eco Cup™ in a recycling scenario vs a standard paper cup most likely to end in a landfill (LCA data from WSP July 2019, project reference 70054350 and November 2019, project reference 70054350-DEL-004).


Pro Carton members, patrons, partners

Pankaboard
Smurfit Kappa
Kotkamills
Baden Board GmbH
Graphic Packaging International
WestRock
RenoDeMedici
Storaenso
WEIG-Karton
Metsä
Mayr-Melnhof Karton
Mel
Kartonsan
International Paper
Iggesund
Fiskeby
Billerudkorsnas
International Packaging Group
BOBST
Heidelberg
Sappi
ECMA