2009-03-06

Limbic Study - Emotional Packaging Sells! 6th March 2009

Leave a Comment

The “BrainPacs” Study conducted by Gruppe Nymphenburg Consult AG and commissioned by Pro Carton was published in German in 2008. The English version of the groundbreaking results is now available from Pro Carton: People make their decisions based on emotions. And significant for marketing: There are different emotional clusters one can (and should) choose from.  More…

Leave a Comment

Your email address will not be published. Required fields are marked *


Pro Carton members, patrons, partners

Barcelona Carton
Pankaboard
WestRock
RenoDeMedici
Storaenso
WEIG-Karton
Metsä Board
Mayr-Melnhof Karton
Mel
Kartonsan
International Paper
Iggesund
Fiskeby
Buchmann Karton
Billerudkorsnas
Kotkamills
International Packaging Group
BOBST
Heidelberg
Sappi
ECMA