- Carton Converter: Van Genechten Packaging
- Brand Owner: BONDUELLE
- Structural Designer: Van Genechten Packaging
- Graphic Designer: Van Genechten Packaging
- Cartonboard Manufacturer: RDM Group
- European Carton Excellence Awards 2025
The Cassegrain 3-can bundle for Bonduelle replaces plastic wrap with a board-based solution made from 100% recycled fibre to deliver a fully recyclable, FSC-certified alternative that aligns with modern sustainability goals. Developed to eliminate plastic without compromising efficiency, the mono-material board bundle integrates smoothly into existing packing lines, ensuring a responsible switch that avoids operational disruption.
The recycled cartonboard uses significantly less water and energy than virgin fibre, supporting Bonduelle’s wider B Corp strategy and commitment to low-impact, environmentally responsible innovation. As part of an FSC-certified sourcing approach, the material also promotes healthy forest management, helping to preserve biodiversity and reduce the environmental footprint of packaging.
Visually, the design’s clean, upright 3-can arrangement is both striking and practical, reinforcing Cassegrain’s eco-conscious identity. The natural texture and tone of the recycled fibre board convey authenticity on the shelf, offering a premium feel that signals care and consideration from the very first glance.
By replacing plastic with a high integrity cartonboard solution, the pack proves that environmental progress doesn’t require compromise. It reflects a consistent, practical approach to sustainability that delivers on function, feel, and impact, bringing responsible innovation into the hands of everyday shoppers.



