/ Awards

Archive for category: Awards

AWARDS: European Carton Excellence Award, Pro Carton Young Designers Award and Pro Carton Student Video Award

Packaging as a marketing instrument

29 June 2011

Legal requirements, globalisation, branding, information overload: in their latest book “Packaging Marketing“ Christina Vaih-Baur and Sonja Kastner clearly demonstrate that the role of packaging is increasing in importance for brand communication. For many manufacturers the fifth “P“ , equals packaging, is of the same significance as the four classic ”P’s“ : Product, Promotion, Price and Place. The advantages of cartonboard: feels good and is authentic.

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Cartons – best of the show

31 May 2011

In the past two years, cartons have climbed to the summit of the worldwide packaging design competition Pentawards and won the Diamond Pentawards in both years: in 2009 the highly attractive “Kleenex Slice of Summer” from the USA, and in 2010 the luxurious hairstyling series “Hoyu 3210” from Japan. The jury was particularly impressed by the sparing use of information to make the design even more convincing. This confirms Pro Carton’s postulate that cartonboard is the ideal basis for bringing the message to the consumers!

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Young Design for a Sustainable Future

11 May 2011

For the second time now, the Pro Carton/PPV AUSTRIA Design Award of the Austrian carton industry was presented as part of the Printissimo/Emballissimo gala event. As yet non-realised ideas by promising design students from Austrian design schools were shown under the motto “Young Design Stars“. The significant increase in entries has undoubtedly confirmed that the award has established its place in the world of design. The awards in the two categories went to Christian Lang (packaging) and Flora Hauser (other applications).

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Fresh Design from Europe: International Pro Carton Design Award 2012

30 March 2011

The International Pro Carton Design Award is an award for new, as yet unrealised design ideas in the field of carton applications and is directed at students. The aim of the award is to discover as yet unrealised solutions and ideas throughout Europe relating to the use of carton, to present these to the public, and maybe even realise them. The European competition takes place for the third time in 2012. And for the first time there will be no national preliminaries, there will be one Europe only, East and West. www.procartondesignaward.com

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Brand design

24 February 2011

Roman Klis is one of Germany’s leading packaging designers. His observations on brand design and packaging trends are landmarks for the industry. The Roman Klis Design GmbH in Herrenberg / Germany employs a permanent staff of 60 plus 15 freelancers and creates somewhere between 2,000 and 2,500 packaging designs per annum. Here are some of the highlights from an interview given by Roman Klis to the journal “Markenartikel“.

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Successful Designs

26 January 2011

Packaging design is booming: which is not really surprising when considering that packaging represents the product at the point of sale. And it is amazing what cartons can offer – we have compiled some of the most attractive examples from the most important European packaging design competitions in 2010 for you.

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Pro Carton/ECMA Award 2010

28 October 2010

Year for year the entries to the Pro Carton/ECMA Award for especially successful carton boxes excel in terms of quality. The Award 2010 has set new standards - not only in terms of elegance – but also in terms of design and sustainability. At www.cartonawards.com you can review ten fascinating success stories: ten impressive examples for successful cooperation in the Supply Chain – with comprehensive background stories, comments by the jury and magnificent photos. More ...

Sustainable Success

28 July 2010

The results of the Pro Carton/ECMA Awards 2010 are fascinating – that much we can already say as a result of the jury sessions which took place in early July. Even if the number of entries has dropped marginally due to the recession, the quality was at least equal to last year’s – if not higher. The number of countries participating has increased. Most impressive was the excellent combination of structural and graphic design and the well-documented sustainability of the concepts.
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Folding cartons with charisma

25 May 2010

The European Pro Carton / ECMA Award for excellence in cartons got off to a promising start in February 2010. These 14th awards are an opportunity for manufacturers of folding cartons from all over Europe to show that they are leading the way in the packaging industry in terms of both design and sustainability. But be quick to enter your cartons – entries close on June, 18th.
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Streamline Your Supply Chain With the New ECMA Codes

25 May 2010

One of the biggest problems to conquer has always been communication. Depending on your background and culture you will always have some difficulties explaining your thoughts and ideas with a 100% accuracy. Within the packaging industry there are millions of different packaging designs in circulation. Finding the one that suits your customer and their different products can be a matter of many meetings. Further explaining this internally within your own organisation also takes some effort. This is where the new ECMA Code of Folding Carton Designs comes in handy!
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New Industry Guideline for Paper based Packaging Materials in Contact with Food

25 May 2010

Folding cartons package a multitude of food products, such as frozen and chilled foods, confectionery, cakes and biscuits, and the health and safety implications of direct food contact are of course taken very seriously by the industry.
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Introduction to a revolution II

29 April 2010

In our last E-Shot, we introduced the book “Designing Sustainable Packaging”, which illustrates the advent of almost revolutionary changes in design and how designers and producers can cope with these. As promised, we present some more inspiring examples.
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