- Carton Converter: Van Genechten Packaging
- Brand Owner: EURIAL
- Structural Designer: Van Genechten Packaging
- Graphic Designer: Van Genechten Packaging
- Cartonboard Manufacturer: Stora Enso
- European Carton Excellence Awards 2025
The packaging for PAVÉ D’AFFINOIS Mini l’Original offers a compact, creative alternative to traditional plastic nets, replacing multi-material formats with a fully recyclable, mono-material solution. Made from 100% virgin fibre cartonboard sourced from FSC-certified forests, the design reflects a clear commitment to sustainability without compromising convenience or protection.
The folding box structure is compact yet sturdy, engineered to securely hold multiple cheese portions in place. It features a user-friendly open and reclose mechanism that ensures quick access to individual units while maintaining freshness and structure between uses. The result is a clean, practical experience that simplifies storage and enhances usability.
Visually, the modern, minimal design increases shelf impact while providing clear space for on-pack communication. Allowing brands to engage consumers directly with messaging around ingredients, sourcing, or usage.
Transitioning from a complex, multi-component net format to a streamlined carton required careful structural development to maintain production efficiency. The final solution offers robust product protection, strong environmental credentials, and a contemporary aesthetic suited to today’s conscious consumer.



