Italian 
English 
French 
German 
Spanish 
Cartonboard is more
- Carton Converter: rlc packaging group, Leunisman
- Brand Owner: Unilever
- Structural Designer: brandpack Gmbh
- Graphic Designer: Unilever
- Cartonboard Manufacturer: Stora Enso
- rlc packaging group rlc packaging group, Leunisman
- European Carton Excellence Awards
The briefing: to replace the previous packaging made entirely of PET, which tended to crack quickly, through a hybrid packaging made of cartonboard with a significantly lower plastic ratio. The new design allows viewing the product from three sides. The holistic approach was of overall importance: construction, production and packaging processes are perfectly aligned.
