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Cartonboard is more
- Convertisseur de cartonnages: rlc packaging group, Leunisman
- Propriétaire de la marque : Unilever
- Concepteur structurel : brandpack Gmbh
- Concepteur graphique : Unilever
- Carton Fabricant : Stora Enso
- groupe d'emballage rlc rlc packaging group, Leunisman
The briefing: to replace the previous packaging made entirely of PET, which tended to crack quickly, through a hybrid packaging made of cartonboard with a significantly lower plastic ratio. The new design allows viewing the product from three sides. The holistic approach was of overall importance: construction, production and packaging processes are perfectly aligned.
