French 
English 
German 
Spanish 
Italian 
- Carton Converter: Regia HighPack AG
- Brand Owner: Swatch SA
- Structural Designer: Regia HighPack AG
- Graphic Designer: Agentur C2
- Cartonboard Manufacturer: Iggesund Paperboard
- Pro Carton Young Designers Award
Printed in 4 colours on Invercote 280gm² with a dispersion lacquer, the complex folding required extreme accuracy in cutting and creasing. At the same time cleverly designed tabs ensure that when opened the stadium and its contents are displayed perfectly.
Jury Comments
The Jury were astonished when they opened an envelope to reveal a complex 3D football stadium made entirely from cartonboard. This carton provided perfect protection for the watch it contained as well as offering great display possibilities. The complexity of the structural design allied to effective graphics came together to show what can be achieved using cartonboard.