Iconic profile
- Convertisseur de cartonnages: VG Kvadra Pak JSC
- Propriétaire de la marque : Nestlé Russia
- Concepteur structurel : VG Kvadra Pak JSC
- Concepteur graphique : Confection factory Rossiva
- Carton Fabricant : Metsä Board
- Van Genechten Packaging VG Kvadra Pak JSC
Nestlé Russia wanted to surprise consumers in the new year with an innovative and eye-catching packaging. The result is a simple and yet unusual solution. The dynamic design creates an amazing 3D effect and supports the brand by highlighting the iconic Bunny. Sales increased above expectations and the carton had to be reordered.