The facts: top European experts will be sharing their know-how and experience. Participants at the congress will gain practice-oriented insights on current developments and trends. The accompanying exhibition offers opportunities for hands-on trials of the future-oriented solutions with practical examples. And the new study, “The packaging effect: the role of cartons in media evaluation”, gives numbers and facts on the efficacy of cartons in comparison with other media for the first time. More information and registration at www.procarton.com under “Congress”: don’t miss it!