{"id":242830,"date":"2019-11-06T00:00:00","date_gmt":"2019-11-06T00:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/preisverleihung-des-2-carton-austria-award-2019-2\/"},"modified":"2021-11-05T17:52:31","modified_gmt":"2021-11-05T17:52:31","slug":"preisverleihung-des-2-carton-austria-award-2019-2","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/it\/preisverleihung-des-2-carton-austria-award-2019-2\/","title":{"rendered":"Preisverleihung des 2. Carton Austria Award 2019!"},"content":{"rendered":"<p><strong>Un grande successo per la cooperazione di Pro Carton e PROPAK Austria Award con il giornale Handelsmagazin CASH: questa sera sono stati assegnati due premi, uno dalla giuria e l'altro dal voto del pubblico. Tutti e due sono stati assegnati presso Mayr-Melnhof Packaging Austria - con il Karton di MM Board &amp; Paper!<\/strong><\/p>\n<p>Con un numero maggiore di riconoscimenti rispetto all'anno precedente, l'Award ha ottenuto risultati eccellenti nel suo secondo anno di vita. Il Wettbewerb costituisce un'ottima piattaforma per la creativit\u00e0 dell'industria del karton e della falegnameria austriaca. La cerimonia di premiazione si \u00e8 svolta il 23. Oktober 2019 im Rahmen des Pro Carton PROPAK Austria Marketing Events in der Wiener Urania statt.<\/p>\n<p>\"Es ist wunderbar\", dice Martin Widermann di PROPAK Austria, \"dass praktisch alle unsere Mitglieder in diesem Jahr mitgemacht haben\". Dazu Willy Zwerger von CASH: \"Es w\u00e4re sch\u00f6n, wenn die Designmoden in der Verpackung genauso viel internationale Aufmerksamkeit erhielten wie die Haute Couture\".<\/p>\n<p>Horst Bittermann, presidente di Pro Carton, vede soprattutto le difficolt\u00e0 dell'industria dei cartoni e della falegnameria: \"\u00c8 importante che ci sia un'informazione chiara, che l'uomo capisca che cosa possiamo fare. Dobbiamo far capire ai nostri partner della catena di fornitura chi siamo e cosa possiamo fare. Perch\u00e9 le nostre nachhaltigen Verpackungsl\u00f6sungen sono il futuro\".<\/p>\n<p>Per la votazione pubblica sono state presentate tutte le proposte in un periodo di due mesi sul sito web di Pro Carton e in un opuscolo, pubblicato dalla rivista CASH. Il premio Publikumspreis \u00e8 stato assegnato al Kiwi-Gold-Verpackung di Hofer, prodotto da Mayr-Melnhof Packaging su cartone di MM Board &amp; Paper. Anche nei settori Obst e Gem\u00fcse sono state adottate soluzioni che ampliano la naturalit\u00e0, la qualit\u00e0 e la qualit\u00e0 delle materie prime. Se l'alternativa migliore \u00e8 rappresentata dagli imballaggi in karton, questo \u00e8 il nuovo design per i kiwi. L'ingegnosa struttura in karton \u00e8 completamente riciclabile.<\/p>\n<p>Il premio della giuria \u00e8 andato all'Agrana Kristallzuckerverpackung, sempre di Mayr-Melnhof Packaging e di MM Board &amp; Paper. Anche la giuria di esperti del Redaktionsteam di CASH-Handelsmagazins: \"Siamo stati particolarmente entusiasti della leggerezza e della luminosit\u00e0 dell'imballaggio. La confezione \u00e8 un vero e proprio rompicapo ottico, cos\u00ec elegante che l'uomo non deve chiudere lo zuccherino, ma pu\u00f2 portare la dose direttamente sul tavolo\".<\/p>\n<p>L'ultimo Award 2020 \u00e8 stato realizzato con un sistema di spandimento: Le migliori soluzioni di imballaggio per i falegnami del Land, in particolare per i negozi a domicilio, ma anche per i negozi online. I criteri: l'efficacia sul POS (ottico, ottico e informativo), sulle offerte online, il momento di stupore, l'affidabilit\u00e0 e l'autostima. L'iniziativa inizia il prossimo gennaio e termina nel maggio 2020.<\/p>\n<p><em>Ulteriori informazioni:<\/em><br \/>\n<em>Suzanne E. McEwen, consulente marketing di Pro Carton<\/em><br \/>\n<em><a href=\"mailto:mcewen@mcewen.at\">mcewen@mcewen.at<\/a><\/em><\/p>\n<p><em><a href=\"https:\/\/www.cash.at\/\">www.cash.at<\/a> <\/em><br \/>\n<em><a href=\"https:\/\/www.propak.at\/\">www.propak.at<\/a> <\/em><br \/>\n<em><a href=\"https:\/\/www.procarton.com\">www.procarton.com<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Gro\u00dfe B\u00fchne f\u00fcr die Kooperation von Pro Carton und PROPAK Austria Award mit dem Handelsmagazin CASH: Diesmal wurden zwei Preise vergeben.<\/p>","protected":false},"author":1,"featured_media":242727,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[77,242],"tags":[],"class_list":["post-242830","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-national-activities","category-procarton"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Preisverleihung des 2. 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