{"id":308309,"date":"2026-03-18T13:28:15","date_gmt":"2026-03-18T13:28:15","guid":{"rendered":"https:\/\/www.procarton.com\/?p=308309"},"modified":"2026-03-18T13:31:52","modified_gmt":"2026-03-18T13:31:52","slug":"happy-global-recycling-day-2026","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/fr\/happy-global-recycling-day-2026\/","title":{"rendered":"Happy Global Recycling Day 2026!"},"content":{"rendered":"
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A message from Winnie Muehling, Director of Marketing & Communications at Pro Carton<\/strong><\/em><\/p>\n

Global Recycling Day is an opportunity to recognise how recycling powers circularity in practice \u2013 closing the loop between production, consumption, and regeneration. The latest Pro Carton European Consumer Packaging Perceptions Survey, released this month, confirms that consumers increasingly view \u201cease of recycling\u201d as the number one priority when it comes to sustainable packaging, and, by extension, of brand trust.<\/p>\n

Our 2026 research found that more than one in three Europeans have switched brands due to packaging concerns (37%), while ease of recycling has become the top packaging requirement for 64% of Europeans. This clear signal shows how packaging has moved from being a functional protection to a driver of product value, perception, and loyalty.<\/p>\n

What\u2019s especially encouraging is that consumers are backing up their expectations with action. Almost six in ten Europeans (59%) say they are recycling more household waste, while 62% believe recycling is one of the most effective ways to combat climate change.<\/p>\n

Fibre-based materials such as cartonboard have become a clear favourite and now command 87% consumer trust when it comes to successful recycling \u2013 more than any other material \u2013 and 84% of Europeans say they would prefer cartonboard over plastic when given the choice.<\/p>\n

Even in a cost-of-living context, where affordability remains an important factor in purchasing decisions, sustainability and recyclability are still key priorities. This alignment between environmental values and economic realities shows how important circular solutions are for today\u2019s consumer. As we celebrate Global Recycling Day, one message stands out: accelerating circularity depends on collective trust – in materials, systems, and the brands that help make recycling work for people and the planet.<\/p>\n<\/div>\n<\/section>\n

View Full Document Here<\/span><\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Pro Carton wishes you a Happy Global Recycling Day 2026!<\/p>","protected":false},"author":5916,"featured_media":308310,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-308309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability"],"yoast_head":"\nHappy Global Recycling Day 2026! - Pro Carton<\/title>\n<meta name=\"description\" content=\"Pro Carton wishes you a Happy Global Recycling Day 2026!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/fr\/happy-global-recycling-day-2026\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Happy Global Recycling Day 2026! 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