{"id":243478,"date":"2020-10-15T00:00:00","date_gmt":"2020-10-14T23:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/first-pro-carton-student-video-award\/"},"modified":"2021-11-05T17:36:33","modified_gmt":"2021-11-05T17:36:33","slug":"first-pro-carton-student-video-award","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/fr\/first-pro-carton-student-video-award\/","title":{"rendered":"Premier Pro Carton Student Video Award"},"content":{"rendered":"<p><strong>La premi\u00e8re \u00e9dition du Pro Carton Student Video Award a mis les \u00e9tudiants au d\u00e9fi de cr\u00e9er une vid\u00e9o courte et imaginative qui explore les avantages de l'utilisation du carton pour avoir une chance de gagner un prix de 5000 \u20ac. Les juges ont \u00e9t\u00e9 tellement impressionn\u00e9s par le niveau des contributions qu'ils ont d\u00e9cid\u00e9 qu'il y aurait deux gagnants et qu'ils se partageraient le prix en esp\u00e8ces.<\/strong><\/p>\n<p>La premi\u00e8re vid\u00e9o gagnante, intitul\u00e9e \"Carton Obscura - How I learned to recycle and love my dream\", a \u00e9t\u00e9 r\u00e9alis\u00e9e par Gianluca Quaranta, Yonathan Frantz et Simon Lambert. La vid\u00e9o met en \u00e9vidence la nature r\u00e9utilisable du carton en suivant un carton \"parlant\" aventureux qui, d'un emballage mis au rebut, se transforme en un tout nouvel appareil photo ! Les juges ont \u00e9t\u00e9 impressionn\u00e9s par la cr\u00e9ativit\u00e9 et l'humour de la vid\u00e9o, ainsi que par le fait qu'elle s'adresse \u00e0 un public plus jeune, ce qui correspond parfaitement \u00e0 l'un des objectifs cl\u00e9s de Pro Carton, \u00e0 savoir l'\u00e9ducation de la prochaine g\u00e9n\u00e9ration.<\/p>\n<p><a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-student-video-award\/2020\/winners-and-highly-commended\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-107395\" style=\"width: 600px!important;\" src=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/video-carton-obscura-3-600.jpg\" alt=\"cam\u00e9ra obscura\" width=\"600\" height=\"400\" \/><\/a><\/p>\n<p>L'autre laur\u00e9at \u00e9tait \u00e9galement issu de la Design Akademie Berlin. Melina Faschian, Mary Berhane et Nina Bolwin ont impressionn\u00e9 les juges avec leur projet \"Carton ASMR - les sons d'un emballage naturel\". Ce projet vise \u00e0 \u00e9duquer les spectateurs qui ne connaissent pas le carton en utilisant des techniques de r\u00e9ponse m\u00e9ridienne auto sensorielle, \u00e9galement connues sous le nom d'ASMR. Le jury, compos\u00e9 d'un producteur et d'un r\u00e9alisateur de films, ainsi que d'un sp\u00e9cialiste du marketing et du pr\u00e9sident de Pro Carton, Horst Bittermann, a d\u00e9clar\u00e9 que l'approche artistique consistant \u00e0 transformer le carton en musique \u00e9tait \"tr\u00e8s intelligente et capte les gens \u00e0 un autre niveau\".<\/p>\n<p><a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-student-video-award\/2020\/winners-and-highly-commended\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-107395\" style=\"width: 600px!important;\" src=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/video-carton-ASMR-3-600.jpg\" alt=\"cam\u00e9ra obscura\" width=\"600\" height=\"400\" \/><\/a><\/p>\n<p>Les juges ont \u00e9galement d\u00e9cid\u00e9 que deux autres vid\u00e9os devaient \u00eatre d\u00e9clar\u00e9es \"hautement recommand\u00e9es\". Les juges ont fait l'\u00e9loge d'Emily Miller, du National College of Art and Design de Dublin, pour sa vid\u00e9o \"Why Carton ?\", ainsi que de Joonyoung Kim, Pantea Pakniyat et Parham Nikseresht, de l'Universit\u00e9 m\u00e9tropolitaine de Budapest, pour leur vid\u00e9o \"Cycle\".<br \/>\nTony Hitchin, directeur g\u00e9n\u00e9ral de Pro Carton, a comment\u00e9 : \"Nous sommes tr\u00e8s heureux du succ\u00e8s de notre toute premi\u00e8re vid\u00e9o \u00e9tudiante Award et nous n'avions pas \u00e0 craindre que les perturbations caus\u00e9es par la pand\u00e9mie de coronavirus puissent entraver la quantit\u00e9 et la qualit\u00e9 des soumissions. Nous avons pris beaucoup de plaisir \u00e0 regarder les vid\u00e9os et nous avons \u00e9t\u00e9 ravis de voir tant de jeunes \u00e9tudiants cr\u00e9atifs en marketing et en cin\u00e9ma en Europe relever le d\u00e9fi. Nous organiserons \u00e0 nouveau ce concours en 2021 et nous avons h\u00e2te de voir le contenu innovant cr\u00e9\u00e9 l'ann\u00e9e prochaine.\"<\/p>\n<p><a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-student-video-award\/2020\/winners-and-highly-commended\/\">Les vid\u00e9os gagnantes peuvent \u00eatre visionn\u00e9es ici.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Les juges ont \u00e9t\u00e9 tellement impressionn\u00e9s par le niveau des candidatures qu'ils ont d\u00e9cid\u00e9 qu'il y aurait deux gagnants et qu'ils se partageraient le prix en esp\u00e8ces.<\/p>","protected":false},"author":1,"featured_media":243481,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[42],"tags":[37],"class_list":["post-243478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards","tag-events-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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