{"id":242172,"date":"2016-05-04T00:00:00","date_gmt":"2016-05-03T23:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/the-stars-of-packaging-design-enter-now\/"},"modified":"2021-11-05T18:31:50","modified_gmt":"2021-11-05T18:31:50","slug":"the-stars-of-packaging-design-enter-now","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/fr\/the-stars-of-packaging-design-enter-now\/","title":{"rendered":"Les stars du design d'emballage : participez maintenant !"},"content":{"rendered":"<p><strong>Ann\u00e9e apr\u00e8s ann\u00e9e, le <a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-ecma-award\/2016\/?lang=en\">Pro Carton ECMA Award<\/a>\u00a0pour les emballages en carton apporte un vent de fra\u00eecheur \u00e0 l'industrie : avec des innovations impressionnantes et un design superbe et durable. Le premier concours paneurop\u00e9en d'emballages en carton a eu lieu \u00e0 l'\u00e9t\u00e9 1997. Et depuis 2004, le <a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-young-designers-award\/2016\/?lang=en\">Pro Carton Young Designers Award<\/a>\u00a0a fait sensation aupr\u00e8s des jeunes talents du design. La date limite de d\u00e9p\u00f4t des candidatures pour ces deux prix est fix\u00e9e au 19 mai 2016.<\/strong><\/p>\n<p>Depuis la cr\u00e9ation des Pro Carton ECMA Awards il y a 20 ans, l'emballage a connu une r\u00e9volution. Il est devenu l'instrument de marketing num\u00e9ro un. Pendant l'exp\u00e9rience d'achat, il repr\u00e9sente le produit et son message dans tous les canaux de distribution. Aujourd'hui, le point de vente est pratiquement partout o\u00f9 il y a un appareil mobile. L'impression que l'emballage g\u00e9n\u00e8re en rayon, mais surtout \u00e0 l'\u00e9cran (\"Screen Impact\"), a souvent un effet d\u00e9cisif sur la volont\u00e9 d'achat.<\/p>\n<p><strong>Les stars d'aujourd'hui : la galerie du succ\u00e8s<\/strong><br \/>\nDepuis 20 ans maintenant, le Pro Carton ECMA Award est \u00e0 la pointe du d\u00e9veloppement et conna\u00eet \u00e9galement un grand succ\u00e8s. Vous pouvez suivre le d\u00e9veloppement sur les pages Award de <a href=\"https:\/\/www.procarton.com\/awards\/?lang=en\">www.procarton.com<\/a>\u00a0- une galerie fantastique d'emballages r\u00e9ussis ! Le succ\u00e8s de la Award est \u00e9galement le r\u00e9sultat d'un programme complet de recherche et d\u00e9veloppement. <a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-ecma-award\/2016\/marketing-2\/?lang=en\">Paquet RP et marketing<\/a> qui accompagne le Award.<\/p>\n<p>Les moyens disponibles pour cr\u00e9er un bon emballage se sont multipli\u00e9s depuis. La technologie a progress\u00e9 \u00e0 pas de g\u00e9ant au cours des derni\u00e8res d\u00e9cennies. Les options techniques, tactiles et graphiques pour les emballages ont augment\u00e9 de fa\u00e7on spectaculaire chaque ann\u00e9e. La Award aide l'industrie de l'emballage \u00e0 d\u00e9velopper son savoir-faire. Elle d\u00e9montre amplement que le carton peut faire beaucoup plus qu'auparavant.<\/p>\n<p><strong>Les stars de demain : M\u00e9dias sociaux et vote<\/strong><br \/>\nAfin de donner aux stars de demain une plateforme de pr\u00e9sentation, Pro Carton a cr\u00e9\u00e9 un autre Award en 2003\/2004 : la <a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-young-designers-award\/2016\/?lang=en\">Pro Carton Young Designers Award<\/a>\u00a0pour les concepts jeunes, frais et non encore produits. C'est l\u00e0 que les \u00e9tudiants peuvent laisser libre cours \u00e0 leur imagination. Les solutions inhabituelles et souvent surprenantes qui font l'objet d'un d\u00e9bat anim\u00e9 entre les concepteurs peuvent toutes \u00eatre visualis\u00e9es sur <a href=\"https:\/\/www.procarton.com\/awards\/?lang=en\">www.procarton.com<\/a>.<\/p>\n<p>Pour donner encore plus d'\u00e9lan au d\u00e9bat d'id\u00e9es, le Pro Carton Young Designers Award 2016 sera pour la premi\u00e8re fois accompagn\u00e9 d'un <a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-young-designers-award\/2016\/pro-carton-goes-social\/?lang=en\">Campagne de m\u00e9dias sociaux<\/a>\u00a0sur tous les canaux importants : sur <a href=\"https:\/\/www.facebook.com\/procartondesignaward\" target=\"_blank\" rel=\"noopener\">Facebook, <\/a><a href=\"https:\/\/twitter.com\/Pro_Carton\" target=\"_blank\" rel=\"noopener\">Twitter, <\/a><a href=\"https:\/\/www.instagram.com\/pro_carton\/\" target=\"_blank\" rel=\"noopener\">Instagram <\/a>et <a href=\"https:\/\/www.pinterest.com\/procarton\/\" target=\"_blank\" rel=\"noopener\">Pinterest<\/a>. Pro Carton mettra en ligne des dessins int\u00e9ressants des ann\u00e9es pr\u00e9c\u00e9dentes afin d'ouvrir la discussion et de fournir des informations sur le concours actuel.<\/p>\n<p>Le vote du public commence d\u00e8s l'expiration du d\u00e9lai de soumission des candidatures : outre la d\u00e9cision du jury, un gagnant \u00e9lu par le public sera \u00e9galement annonc\u00e9 sur www.procarton.com. Le gagnant recevra un iPad et un certificat de gagnant. Un iPad sera \u00e9galement le prix d'une loterie pour tous ceux qui votent sur <a href=\"https:\/\/www.procarton.com\/awards\/pro-carton-young-designers-award\/2016\/pro-carton-goes-social\/?lang=en\">www.procarton.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ann\u00e9e apr\u00e8s ann\u00e9e, le Pro Carton ECMA Award pour l'emballage carton apporte un vent de fra\u00eecheur \u00e0 l'industrie. Et depuis 2004, le Pro Carton Young Designers Award a fait sensation aupr\u00e8s des jeunes talents du design.<\/p>","protected":false},"author":1,"featured_media":242173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[42],"tags":[37],"class_list":["post-242172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards","tag-events-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The stars of packaging design: enter now! - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.procarton.com\/fr\/the-stars-of-packaging-design-enter-now\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The stars of packaging design: enter now! - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"Year in, year out, the Pro Carton ECMA Award for carton packaging brings a fresh breeze to the industry. 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