Plus ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"Frank Rehme, responsable des services d'innovation chez Metro Systems GmbH, consid\u00e8re l'exp\u00e9rience d'achat comme la cl\u00e9 de l'avenir du commerce stationnaire. Il pr\u00f4ne la poursuite du d\u00e9veloppement de la Shopper Experience et de la composante \u00e9motionnelle de son \u00e9l\u00e9ment central : l'emballage. Pro Carton l'a interview\u00e9 lors du congr\u00e8s ECR \u00e0 Bruxelles.<\/p>\n
Plus ...<\/a><\/p>","protected":false},"author":1,"featured_media":241751,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[45],"class_list":["post-241750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-experts-it"],"yoast_head":"\nA plea for packaging - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/fr\/a-plea-for-packaging\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A plea for packaging - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"Frank Rehme, Head of Innovation Services at Metro Systems GmbH, sees shopping experience as the key for the future of the stationary trade. He propagates the further development of the Shopper Experience and the emotional component of its central element: the packaging. 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