Plus ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"Dans sa premi\u00e8re vie, Lars Wallentin a \u00e9t\u00e9 responsable, pendant pr\u00e8s de 40 ans, du d\u00e9veloppement de solutions de design cr\u00e9atif pour les marques strat\u00e9giques telles que Nestl\u00e9, Nescaf\u00e9, Maggi, Buitoni, Nesquik ou KitKat. Aujourd'hui, il est une r\u00e9f\u00e9rence pour de nombreux jeunes du marketing. Son dispositif qui transpara\u00eet clairement dans son enseignement peut se r\u00e9sumer en trois mots : simplifier, surprendre et synergies. Pro Carton s'est entretenu avec lui sur ce que doivent faire les fabricants de carton et de carton, sur la cha\u00eene logistique de l'emballage et sur la communication sur l'emballage.<\/p>\n
\u00a0<\/p>\n
Plus ...<\/a><\/p>","protected":false},"author":1,"featured_media":241695,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[45],"class_list":["post-241694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-experts-it"],"yoast_head":"\nSimplify and Surprise! - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/fr\/simplify-and-surprise\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Simplify and Surprise! - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"In his first life, Lars Wallentin was responsible, during almost 40 years, for the development of creative design solutions for the strategic brands such as Nestl\u00e9, Nescaf\u00e9, Maggi, Buitoni, Nesquik or KitKat. 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