{"id":241646,"date":"2014-02-27T00:00:00","date_gmt":"2014-02-27T00:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/say-it-with-a-carton\/"},"modified":"2021-11-07T16:04:21","modified_gmt":"2021-11-07T16:04:21","slug":"say-it-with-a-carton","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/fr\/say-it-with-a-carton\/","title":{"rendered":"Dites-le avec un carton"},"content":{"rendered":"<p><span style=\"font-weight: bold; color: #000000;\">Alors que le march\u00e9 europ\u00e9en du chocolat fabriqu\u00e9 industriellement semble largement satur\u00e9, l'industrie pr\u00e9voit une augmentation des ventes \u00e0 l'exportation ainsi que de nouveaux d\u00e9fis dans le segment de la haute qualit\u00e9. En Europe, seul le segment haut de gamme du march\u00e9 offre des possibilit\u00e9s de croissance r\u00e9alistes - en g\u00e9n\u00e9ral avec un emballage en carton appropri\u00e9.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"color: #000000;\">Au cours des trois derni\u00e8res ann\u00e9es, l'industrie du chocolat a connu une division du march\u00e9. Les principaux fabricants ne connaissent pratiquement aucune croissance. Le march\u00e9 est extr\u00eamement sensible aux prix, les augmentations de prix sont difficiles \u00e0 r\u00e9aliser sans perdre des parts de march\u00e9.<\/p>\n<p style=\"color: #000000;\">Les prix des ingr\u00e9dients importants augmentent \u00e9galement. Dans l'UE, le prix du sucre est pass\u00e9 de 600 \u00e0 720 euros par tonne entre 2008 et 2013. Le prix du cacao sur le march\u00e9 mondial a vari\u00e9 entre 2000 et 3800 USD par tonne. Et la situation n'est pas diff\u00e9rente pour les noisettes, le deuxi\u00e8me ingr\u00e9dient le plus cher apr\u00e8s le cacao. Les prix ont doubl\u00e9 au cours des trois derni\u00e8res ann\u00e9es.<\/p>\n<p style=\"color: #000000;\">Martin Dowideit du \"Handelsblatt\" estime : \"Le chocolat est un produit soumis \u00e0 l'achat impulsif. Il ne fait pas partie de la liste des courses, c'est l'emballage qui est la tentation.\" La consommation mondiale est men\u00e9e par la Suisse, le Royaume-Uni et l'Allemagne - les Suisses sont les champions du monde avec une consommation annuelle de 11,9 kilogrammes par an et par t\u00eate.<\/p>\n<p style=\"color: #000000;\">Il n'est pas surprenant que les Suisses aient d\u00e9couvert tr\u00e8s t\u00f4t la v\u00e9ritable valeur de ce d\u00e9lice brun. Avec les produits Finest Pralin\u00e9s, Lindor et Excellence, Lindt &amp; Spr\u00fcngli est le leader mondial du chocolat haut de gamme et est repr\u00e9sent\u00e9 dans plus de 100 pays. En 2004, Lindt a d\u00e9j\u00e0 lanc\u00e9 la tendance des barres chocolat\u00e9es, passant des produits de masse bon march\u00e9 \u00e0 un \"petit peu de luxe\". Cette tendance a attir\u00e9 de nombreux imitateurs depuis.<\/p>\n<p style=\"color: #000000;\">\"Notre s\u00e9rie Excellence avec une teneur en cacao de 70 pour cent et plus a g\u00e9n\u00e9r\u00e9 des ventes fantastiques\", d\u00e9clare le directeur de Lindt, Adalbert Lechner. \"Le chocolat Lindt est cette petite touche de luxe dans la routine quotidienne qui est appr\u00e9ci\u00e9e comme une r\u00e9compense par les gens, m\u00eame en p\u00e9riode \u00e9conomiquement difficile.\" Ce segment moyen avec des marques telles que Lindt, Suchard, Hussel ou Hachez est quasiment exclusivement conditionn\u00e9 en cartons. \"Il y a quatre raisons principales \u00e0 l'utilisation du carton pour l'emballage du chocolat premium\", explique Marie-Eug\u00e9nie Barrelet de Villars Ma\u00eetre Chocolatier : \"les co\u00fbts d'emballage, la durabilit\u00e9, la qualit\u00e9 d'impression et la rapidit\u00e9 de d\u00e9veloppement.\"<\/p>\n<p style=\"color: #000000;\"><span class=\"Stil4\" style=\"font-weight: bold;\">La qualit\u00e9 progresse<\/span><br \/>\nSelon le consultant suisse en alimentation James Amoroso, le chocolat haut de gamme conna\u00eet une croissance nettement sup\u00e9rieure \u00e0 celle des produits de masse : \"Cette tendance va probablement se poursuivre car les gens prennent conscience que le chocolat doit \u00eatre consomm\u00e9 lors d'occasions sp\u00e9ciales et non en grandes quantit\u00e9s.\"<\/p>\n<p style=\"color: #000000;\">Les industriels et les fabricants de sp\u00e9cialit\u00e9s ont su tirer parti de ces nouvelles opportunit\u00e9s sur le march\u00e9 du chocolat. Par exemple, le nouveau venu \"myswisschocolate\", fond\u00e9 en 2010, compte d\u00e9j\u00e0 100 000 clients dans 32 pays pour des productions personnalis\u00e9es ou des commandes en ligne. Sur myswisschocolate.ch, on peut commander une vari\u00e9t\u00e9 de recettes et concevoir son propre emballage - avec carton bien s\u00fbr. Le fondateur Sven Beichler d\u00e9clare : \"Les consommateurs veulent des produits uniques qui r\u00e9pondent \u00e0 leurs besoins individuels, plut\u00f4t que des produits de masse. Et les gens sont pr\u00eats \u00e0 d\u00e9penser de l'argent pour un produit individuel de premi\u00e8re qualit\u00e9.\"<\/p>\n<p>Dolfin et Pierre Marcolini en Belgique, Coppeneur ou Wagner en Allemagne, Damian Allsop ou Willies Cacao en Angleterre, Michel Cluizel, Jean-Paul H\u00e9vin, La Maison du Chocolat, Patrick Roger ou Valrhona en France, Domori ou Stainer en Italie, Xocolat ou Zotter en Autriche, Lindt &amp; Spr\u00fcngli ou Villars en Suisse : le segment haut de gamme se d\u00e9veloppe, de plus en plus de fabricants misent sur la qualit\u00e9 sup\u00e9rieure. Le portefeuille comprend des recettes et des compositions intrigantes, comme le fromage de montagne ou le chili, le chanvre au mocca, les spiritueux \u00e0 la framboise, le caf\u00e9-prune au lard caram\u00e9lis\u00e9, ou des combinaisons avec des \u00e9pices orientales. Mais toutes ces recettes ont un point commun : le carton est l'emballage de pr\u00e9dilection.<\/p>\n<p><a style=\"color: #006600;\" href=\"http:\/\/www.finanzen.net\/\" target=\"_blank\" rel=\"noopener\">www.finanzen.net<\/a><br \/>\n<a style=\"color: #006600;\" href=\"http:\/\/www.handelsblatt.com\/\" target=\"_blank\" rel=\"noopener\">www.handelsblatt.com<\/a><br \/>\n<a style=\"color: #006600;\" href=\"http:\/\/www.sg-network.org\/\" target=\"_blank\" rel=\"noopener\">www.sg-network.org<\/a><br \/>\n<a style=\"color: #006600;\" href=\"http:\/\/www.swissinfo.ch\/\" target=\"_blank\" rel=\"noopener\">www.swissinfo.ch<\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Comment le chocolat se pr\u00e9sentera-t-il \u00e0 l'avenir ?<br \/>Alors que le march\u00e9 europ\u00e9en du chocolat fabriqu\u00e9 industriellement semble largement satur\u00e9, l'industrie pr\u00e9voit une augmentation des ventes \u00e0 l'exportation ainsi que de nouveaux d\u00e9fis dans le segment de la haute qualit\u00e9. En Europe, seul le segment haut de gamme du march\u00e9 offre des possibilit\u00e9s de croissance r\u00e9alistes - en g\u00e9n\u00e9ral avec un emballage en carton appropri\u00e9.<\/p>","protected":false},"author":1,"featured_media":241647,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[79],"tags":[45],"class_list":["post-241646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands-markets","tag-experts-it"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Say it with a carton - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/fr\/say-it-with-a-carton\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Say it with a carton - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"How will chocolate present itself in future?Whereas the European market for industrially manufactured chocolate largely appears saturated, the industry forecasts growing sales numbers from exports as well through new challenges in the high quality segment. In Europe it is only the premium end of the market that offers realistic growth opportunities \u2013 by and large with appropriate carton packaging.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.procarton.com\/fr\/say-it-with-a-carton\/\" \/>\n<meta property=\"og:site_name\" content=\"Pro Carton\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/procartondesignaward\/\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-27T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-07T16:04:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/img_9494_a_1200.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"esterling@admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pro_carton\" \/>\n<meta name=\"twitter:site\" content=\"@pro_carton\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"esterling@admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/\"},\"author\":{\"name\":\"esterling@admin\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/person\\\/872a075145d2c38578ff4eed7d481251\"},\"headline\":\"Say it with a carton\",\"datePublished\":\"2014-02-27T00:00:00+00:00\",\"dateModified\":\"2021-11-07T16:04:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/\"},\"wordCount\":619,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/img_9494_a_1200.jpg\",\"keywords\":[\"Experts\"],\"articleSection\":[\"Brands &amp; Markets\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/\",\"name\":\"Say it with a carton - Pro Carton\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/img_9494_a_1200.jpg\",\"datePublished\":\"2014-02-27T00:00:00+00:00\",\"dateModified\":\"2021-11-07T16:04:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/img_9494_a_1200.jpg\",\"contentUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/img_9494_a_1200.jpg\",\"width\":1200,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/say-it-with-a-carton\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.procarton.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Say it with a carton\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/\",\"name\":\"Pro Carton\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#organization\",\"name\":\"ProCarton\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/logo-mit-slogan.jpg\",\"contentUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/logo-mit-slogan.jpg\",\"width\":422,\"height\":519,\"caption\":\"ProCarton\"},\"image\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/procartondesignaward\\\/\",\"https:\\\/\\\/x.com\\\/pro_carton\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/person\\\/872a075145d2c38578ff4eed7d481251\",\"name\":\"esterling@admin\",\"sameAs\":[\"https:\\\/\\\/www.procarton.com\"],\"url\":\"https:\\\/\\\/www.procarton.com\\\/fr\\\/author\\\/esterlingadmin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Dites-le avec un carton - Pro Carton","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.procarton.com\/fr\/say-it-with-a-carton\/","og_locale":"fr_FR","og_type":"article","og_title":"Say it with a carton - Pro Carton","og_description":"How will chocolate present itself in future?Whereas the European market for industrially manufactured chocolate largely appears saturated, the industry forecasts growing sales numbers from exports as well through new challenges in the high quality segment. In Europe it is only the premium end of the market that offers realistic growth opportunities \u2013 by and large with appropriate carton packaging.","og_url":"https:\/\/www.procarton.com\/fr\/say-it-with-a-carton\/","og_site_name":"Pro Carton","article_publisher":"https:\/\/www.facebook.com\/procartondesignaward\/","article_published_time":"2014-02-27T00:00:00+00:00","article_modified_time":"2021-11-07T16:04:21+00:00","og_image":[{"width":1200,"height":1200,"url":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/img_9494_a_1200.jpg","type":"image\/jpeg"}],"author":"esterling@admin","twitter_card":"summary_large_image","twitter_creator":"@pro_carton","twitter_site":"@pro_carton","twitter_misc":{"\u00c9crit par":"esterling@admin","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#article","isPartOf":{"@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/"},"author":{"name":"esterling@admin","@id":"https:\/\/www.procarton.com\/es\/#\/schema\/person\/872a075145d2c38578ff4eed7d481251"},"headline":"Say it with a carton","datePublished":"2014-02-27T00:00:00+00:00","dateModified":"2021-11-07T16:04:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/"},"wordCount":619,"commentCount":0,"publisher":{"@id":"https:\/\/www.procarton.com\/es\/#organization"},"image":{"@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#primaryimage"},"thumbnailUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/img_9494_a_1200.jpg","keywords":["Experts"],"articleSection":["Brands &amp; Markets"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/","url":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/","name":"Dites-le avec un carton - Pro Carton","isPartOf":{"@id":"https:\/\/www.procarton.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#primaryimage"},"image":{"@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#primaryimage"},"thumbnailUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/img_9494_a_1200.jpg","datePublished":"2014-02-27T00:00:00+00:00","dateModified":"2021-11-07T16:04:21+00:00","breadcrumb":{"@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#primaryimage","url":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/img_9494_a_1200.jpg","contentUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/img_9494_a_1200.jpg","width":1200,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/www.procarton.com\/es\/say-it-with-a-carton\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.procarton.com\/"},{"@type":"ListItem","position":2,"name":"Say it with a carton"}]},{"@type":"WebSite","@id":"https:\/\/www.procarton.com\/es\/#website","url":"https:\/\/www.procarton.com\/es\/","name":"Pro Carton","description":"","publisher":{"@id":"https:\/\/www.procarton.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.procarton.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.procarton.com\/es\/#organization","name":"ProCarton","url":"https:\/\/www.procarton.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.procarton.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/06\/logo-mit-slogan.jpg","contentUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/06\/logo-mit-slogan.jpg","width":422,"height":519,"caption":"ProCarton"},"image":{"@id":"https:\/\/www.procarton.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/procartondesignaward\/","https:\/\/x.com\/pro_carton"]},{"@type":"Person","@id":"https:\/\/www.procarton.com\/es\/#\/schema\/person\/872a075145d2c38578ff4eed7d481251","name":"esterling@admin","sameAs":["https:\/\/www.procarton.com"],"url":"https:\/\/www.procarton.com\/fr\/author\/esterlingadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/posts\/241646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/comments?post=241646"}],"version-history":[{"count":1,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/posts\/241646\/revisions"}],"predecessor-version":[{"id":266181,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/posts\/241646\/revisions\/266181"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/media\/241647"}],"wp:attachment":[{"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/media?parent=241646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/categories?post=241646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.procarton.com\/fr\/wp-json\/wp\/v2\/tags?post=241646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}