{"id":242280,"date":"2017-09-22T00:00:00","date_gmt":"2017-09-21T23:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/carton-excellence-award-2017-the-winners\/"},"modified":"2021-11-05T18:28:59","modified_gmt":"2021-11-05T18:28:59","slug":"carton-excellence-award-2017-the-winners","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/es\/carton-excellence-award-2017-the-winners\/","title":{"rendered":"PREMIO A LA EXCELENCIA DEL CART\u00d3N 2017: LOS GANADORES"},"content":{"rendered":"<p><strong>Las ideas brillantes y sostenibles en materia de envases dominaron los actos de la 21\u00aa edici\u00f3n del European Carton Excellence Awards. Los premios se entregaron a los ganadores el 21 de<sup>st<\/sup> septiembre en la Gala Award del Congreso de la ECMA en el elegante edificio Residenz de Salzburgo ante un p\u00fablico internacional de altos cargos de todo el sector.<\/strong><\/p>\n<p>El Carton of the Year fue para \"Geometrie Civid\u00e2t\" de Lucaprint con cart\u00f3n suministrado por BillerudKorsnas. Civid\u00e2t es una ginebra premium de Cividale, en el norte de Italia, que exig\u00eda un envase que complementara su estilo \u00fanico y sus notas arom\u00e1ticas.<\/p>\n<p>El envase de cart\u00f3n destaca por su aparente sencillez y su subestimaci\u00f3n. El inter\u00e9s y la curiosidad vienen dados por el corte diagonal que divide la simetr\u00eda y la estricta geometr\u00eda del envase. La botella esf\u00e9rica est\u00e1 perfectamente sujeta en su interior y transmite una impresi\u00f3n natural de equilibrio. La experiencia de abrir y desembalar es inolvidable tanto para el comprador como para el destinatario del regalo. El envase tambi\u00e9n ofrece un atractivo merchandising en el comercio minorista para mostrar el producto con el m\u00e1ximo provecho.<\/p>\n<p>El presidente del jurado, Satkar Gidda (SiebertHead), coment\u00f3: \"Puedo decir sinceramente que cada a\u00f1o las candidaturas son cada vez mejores. Se trata de dise\u00f1os muy bien pensados, con el consumidor claramente en mente, como debe ser. Todo el sector se esfuerza constantemente por mejorar lo anterior y avanzar paso a paso\".<\/p>\n<p>El nuevo Public Award ampli\u00f3 a\u00fan m\u00e1s el alcance del Excellence Awards. El ganador final fue Ventofor-Combi Pack, producido por Lithosan, de Turqu\u00eda, con el tablero de Mets\u00e4 Board.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.procarton.com\/awards\/carton-excellence-award\/2017\/categories\"><strong>\u00a1Enhorabuena a todos los ganadores!<\/strong><\/a><\/p>\n<p><em>Los folletos impresos en ingl\u00e9s con todos los ganadores est\u00e1n disponibles en Pro Carton a trav\u00e9s de <a href=\"mailto:mcewen@procarton.com\">mcewen@procarton.com<\/a>.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Las ideas brillantes y sostenibles en materia de envases dominaron los actos de la 21\u00aa edici\u00f3n de la European Carton Excellence Awards.<\/p>","protected":false},"author":1,"featured_media":242281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[42],"tags":[37],"class_list":["post-242280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards","tag-events-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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