{"id":241774,"date":"2012-01-30T00:00:00","date_gmt":"2012-01-30T00:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/scenario-2012\/"},"modified":"2021-11-07T16:12:00","modified_gmt":"2021-11-07T16:12:00","slug":"scenario-2012","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/es\/scenario-2012\/","title":{"rendered":"Escenario 2012"},"content":{"rendered":"<p>Una megatendencia ha dominado esta d\u00e9cada: la digitalizaci\u00f3n de las comunicaciones de marketing. En la actualidad, muchas de las aplicaciones siguen siendo independientes, pero es posible que en el futuro est\u00e9n vinculadas. Adem\u00e1s de la digitalizaci\u00f3n, las otras dos grandes tendencias de 2012 ser\u00e1n: los descuentos y la sostenibilidad. Un escenario para 2012 para la industria del envasado, elaborado por Pro Carton.<\/p>\n<p><a href='\/files\/file_manager\/press_0112\/p_0112_scn_e.html' target='_blank' rel=\"noopener\">M\u00e1s ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Una megatendencia ha dominado esta d\u00e9cada: la digitalizaci\u00f3n de las comunicaciones de marketing. En la actualidad, muchas de las aplicaciones siguen siendo independientes, pero es posible que en el futuro est\u00e9n vinculadas. Adem\u00e1s de la digitalizaci\u00f3n, las otras dos grandes tendencias de 2012 ser\u00e1n: los descuentos y la sostenibilidad. Un escenario para 2012 para la industria del envasado, elaborado por Pro Carton.<\/p>\n<p><a href='\/files\/file_manager\/press_0112\/p_0112_scn_e.html' target='_blank' rel=\"noopener\">M\u00e1s ...<\/a><\/p>","protected":false},"author":1,"featured_media":241775,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[45],"class_list":["post-241774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-experts-it"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scenario 2012 - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/es\/scenario-2012\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scenario 2012 - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"One megatrend has dominated this decade: the digitalisation of marketing communications. At present many of the applications are still stand-alone, but they may well be linked in future. In addition to digitalisation, the other two major trends in 2012 will be: discounts and sustainability. 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