M\u00e1s ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"El estudio \"El envase: un medio con un poder considerable\", realizado recientemente, compara la eficacia y el alcance de 23 canales de comunicaci\u00f3n. El estudio fue encargado por Pro Carton y FFI y realizado por Pointlogic International Media Consultants. Por primera vez hay cifras reales: los envases de cart\u00f3n no son s\u00f3lo un envase, sino un instrumento de marketing por derecho propio y un canal publicitario igual que la televisi\u00f3n, la prensa o Internet.<\/p>\n
M\u00e1s ...<\/a><\/p>","protected":false},"author":1,"featured_media":241747,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[51],"class_list":["post-241746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-studies"],"yoast_head":"\nPackaging: a medium with considerable power - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/es\/packaging-a-medium-with-considerable-power\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Packaging: a medium with considerable power - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"A recently completed study "Packaging: a medium with considerable power" compares the efficacy and reach of 23 communication channels. 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