{"id":258595,"date":"2021-03-16T13:41:09","date_gmt":"2021-03-16T13:41:09","guid":{"rendered":"https:\/\/www.procarton.com\/awards\/european-carton-excellence-award\/2017\/marketing\/"},"modified":"2022-01-10T10:14:35","modified_gmt":"2022-01-10T10:14:35","slug":"marketing","status":"publish","type":"page","link":"https:\/\/www.procarton.com\/es\/awards\/european-carton-excellence-award\/2017-2\/marketing\/","title":{"rendered":"Marketing"},"content":{"rendered":"

26 BUENAS RAZONES PARA ENTRAR<\/h3>\r\n\r\n\r\n\r\n

El Carton Excellence Award mejora la imagen de los participantes, refuerza su marca y, en consecuencia, aumenta las ventas. Pro Carton difunde las buenas noticias sobre su envase con un completo paquete de marketing. Las redes sociales y las votaciones del p\u00fablico garantizan un inter\u00e9s continuo y creciente en las candidaturas.<\/p>\r\n\r\n\r\n\r\n

Los finalistas y los ganadores reciben fotos profesionales de sus participaciones, logotipos y certificados para sus propios sitios web, materiales de venta y medios sociales. Esto convierte su premio en una herramienta de marketing personal.<\/p>\r\n\r\n\r\n\r\n

14 actividades de marketing diferentes de Pro Carton<\/h3>\r\n\r\n\r\n\r\n
    \r\n
  1. Anuncio de todos los finalistas en agosto en el sitio web y en las noticias electr\u00f3nicas<\/li>\r\n
  2. La votaci\u00f3n p\u00fablica da a conocer a los finalistas entre un amplio p\u00fablico<\/li>\r\n
  3. Ceremonia del Award en el Congreso de la ECMA el 21 de septiembre de 2017 en Salzburgo<\/li>\r\n
  4. Fotograf\u00eda de alta calidad de todas las entradas<\/li>\r\n
  5. E-news a m\u00e1s de 13.000 contactos europeos: propietarios de marcas, minoristas y dise\u00f1adores<\/li>\r\n
  6. Comunicados de prensa a los medios de comunicaci\u00f3n de la cadena de suministro en 22 pa\u00edses<\/li>\r\n
  7. Publicaci\u00f3n en este sitio web (www.procarton.com)<\/li>\r\n
  8. Los cartones ganadores se incluyen en las presentaciones rotativas en www.procarton.com<\/li>\r\n
  9. Folleto Award, con todos los ganadores, finalistas y participantes, impreso en ingl\u00e9s<\/li>\r\n
  10. Todos los ganadores con historias de \u00e9xito y comentarios del jurado<\/li>\r\n
  11. Todos los finalistas con descripciones breves<\/li>\r\n
  12. Todas las noticias y el informe del folleto Award se publican en www.procarton.com en 5 idiomas: ingl\u00e9s, franc\u00e9s, italiano, alem\u00e1n y espa\u00f1ol<\/li>\r\n
  13. Trofeos para los ganadores de los premios especiales, premios para los ganadores, certificados para los finalistas<\/li>\r\n
  14. Presentaciones de los cartones ganadores en ferias, congresos, eventos, etc., en toda Europa<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n
    \"\"<\/figure>\r\n\r\n\r\n\r\n

    12 Oportunidades para que los ganadores y finalistas promocionen sus envases<\/h3>\r\n\r\n\r\n\r\n
      \r\n
    1. Celebraciones nacionales en eventos, reuniones, etc. para sus asociaciones<\/li>\r\n
    2. Eventos de empresa con su equipo y socios de la cadena de suministro de envases<\/li>\r\n
    3. Actividades de la prensa nacional y local<\/li>\r\n
    4. Promocione su exitoso cart\u00f3n con el logotipo del Premio<\/li>\r\n
    5. Utilice el logotipo de Award como enlace a www.procarton.com<\/li>\r\n
    6. Utilizar el logotipo del premio para cualquier material de publicaci\u00f3n<\/li>\r\n
    7. Utilizar el logotipo de Award como firma para todos los empleados de la empresa<\/li>\r\n
    8. Utilice el logotipo de Award para la promoci\u00f3n y publicidad en exposiciones y ferias<\/li>\r\n
    9. A\u00f1ada su exitoso cart\u00f3n con el logotipo de Award a sus presentaciones de ventas<\/li>\r\n
    10. Env\u00edo del folleto del premio a sus clientes, etc.<\/li>\r\n
    11. Impresi\u00f3n y env\u00edo de \"su\" p\u00e1gina del folleto<\/li>\r\n
    12. Cartones ganadores disponibles para exposiciones en ferias, congresos, eventos, etc.<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n

      \"El concurso Pro Carton ECMA Award ha sido una necesidad para nosotros durante muchos a\u00f1os. Estamos encantados de que en 2015 y en 2016 hayamos sido la empresa m\u00e1s exitosa en general. Esto nos da la confianza de que estamos en el camino correcto y proporcion\u00f3 una motivaci\u00f3n extra y orgullo en la organizaci\u00f3n. Por supuesto, volveremos a participar en 2017 en Pro Carton ECMA Award y haremos todo lo posible para repetir los \u00e9xitos de los dos \u00faltimos a\u00f1os\" Harald Schulz, CEO de AR Packaging<\/p>","protected":false},"excerpt":{"rendered":"

      26 GOOD REASONS FOR ENTERING The Carton Excellence Award enhances the participants\u2019 image, strengthens their branding and, as a result, boosts sales. Pro Carton spreads the good news about your packaging with a comprehensive marketing package! Social Media and Public Voting assure continued and growing interest in the entries. The finalists and winners receive professional […]<\/p>\n","protected":false},"author":1,"featured_media":259310,"parent":258273,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"templates\/award_details_page.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-258595","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nMarketing - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/es\/awards\/european-carton-excellence-award\/2017-2\/marketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"26 GOOD REASONS FOR ENTERING The Carton Excellence Award enhances the participants\u2019 image, strengthens their branding and, as a result, boosts sales. 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