{"id":258275,"date":"2021-03-12T10:33:59","date_gmt":"2021-03-12T10:33:59","guid":{"rendered":"https:\/\/www.procarton.com\/awards\/european-carton-excellence-award\/2015\/"},"modified":"2022-03-31T22:55:41","modified_gmt":"2022-03-31T21:55:41","slug":"2015-2","status":"publish","type":"page","link":"https:\/\/www.procarton.com\/es\/awards\/european-carton-excellence-award\/2015-2\/","title":{"rendered":"2015"},"content":{"rendered":"<div class=\"av-animated-generic top-to-bottom flex_column av_two_third  flex_column_div av-zero-column-padding first  avia-builder-el-0  el_before_av_one_third  avia-builder-el-first\" style='border-radius:0px; '><section class=\"av_textblock_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'   itemprop=\"text\" ><h3 class=\"wp-block-heading\">Introducci\u00f3n<\/h3>\n<p>M\u00e1s de un centenar de candidaturas de extraordinaria calidad marcaron el Premio Pro Carton ECMA de este a\u00f1o. La atenci\u00f3n se centr\u00f3 en la sostenibilidad \u00fanica del cart\u00f3n: numerosos conceptos innovadores abordaron la cuesti\u00f3n de c\u00f3mo el cart\u00f3n puede sustituir a otros materiales con el fin de encontrar soluciones de envase y embalaje m\u00e1s sostenibles para el futuro.<\/p>\n<p class=\"wp-block-paragraph\">\n<p>Los envases de cart\u00f3n presentados fueron m\u00e1s que convincentes en su enfoque hol\u00edstico del dise\u00f1o y la comercializaci\u00f3n. El jurado qued\u00f3 especialmente impresionado por los nuevos desarrollos en el dise\u00f1o estructural que abren nuevas \u00e1reas de uso y segmentos de mercado. Cada vez hay m\u00e1s envases dedicados a la manipulaci\u00f3n interactiva.<\/p>\n<p class=\"wp-block-paragraph\">\n<p>La excepcional calidad de las candidaturas hizo que las decisiones fueran dif\u00edciles para el jurado. Como siempre, las decisiones tuvieron en cuenta todos los aspectos de la cadena de suministro de envases: Satkar Gidda (presidente del jurado) -junto con Susanne Lippitsch- se encarg\u00f3 del dise\u00f1o y el marketing, Stan Akkermans (Mars) y Wilfried Duivenvoorden (Unilever) de las marcas, Lotte Krekels (Carrefour) cubri\u00f3 las perspectivas del comercio minorista, y Peter Klein Sprokkelhorst actu\u00f3 como asesor del jurado sobre la finura t\u00e9cnica de los conceptos presentados. A todos ellos les damos las gracias por sus excelentes aportaciones.<\/p>\n<p class=\"wp-block-paragraph\">\n<p>Un amplio paquete de relaciones p\u00fablicas y marketing de Pro Carton garantizar\u00e1 de nuevo que los medios de comunicaci\u00f3n del sector en toda Europa y fuera de ella informen sobre los ganadores y finalistas de los premios. El logotipo del premio, as\u00ed como las fotos y los textos, estar\u00e1n a disposici\u00f3n de todos los ganadores y finalistas para su propio marketing. Este amplio folleto ofrece historias de \u00e9xito e informaci\u00f3n adicional sobre los ganadores y finalistas del premio. Los envases premiados podr\u00e1n verse y experimentarse de nuevo en numerosos eventos nacionales e internacionales en toda Europa.<\/p>\n<p class=\"wp-block-paragraph\">\n<p>El 10 de septiembre de 2015, los premios se entregaron en un entorno festivo como parte del Congreso de la ECMA en Bucarest. Nos gustar\u00eda dar las gracias a todos los participantes y esperamos volver a verlos en el pr\u00f3ximo Premio Pro Carton ECMA. El concurso de 2016 se abrir\u00e1 en febrero y la fecha l\u00edmite ser\u00e1 el 19 de mayo. Lo m\u00e1s importante es demostrar que los envases de cart\u00f3n ofrecen las mejores soluciones para el futuro.<\/p>\n<p class=\"wp-block-paragraph\">\n<p><em>Roland Rex, Presidente de Pro Carton - Andreas Blaschke, Presidente de ECMA<\/em><\/p>\n<p class=\"wp-block-paragraph\">\n<\/div><\/section><\/div>\r\n<div class=\"av-animated-generic top-to-bottom flex_column av_one_third  flex_column_div av-zero-column-padding   avia-builder-el-2  el_after_av_two_third  avia-builder-el-last\" style='border-radius:0px; '><p><div  class='avia-image-container  av-styling-no-styling    avia-builder-el-3  el_before_av_hr  avia-builder-el-first  avia-align-center'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img decoding=\"async\" width=\"111\" height=\"300\" class='wp-image-276485 avia-img-lazy-loading-not-276485 avia_image' src=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/03\/rr_ab_web-111x300.jpeg\" alt='' title='rr_ab_web'  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/03\/rr_ab_web-111x300.jpeg 111w, https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/03\/rr_ab_web-4x12.jpeg 4w, https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/03\/rr_ab_web.jpeg 180w\" sizes=\"(max-width: 111px) 100vw, 111px\" \/><\/div><\/div><\/div><br \/>\n<div   class='hr hr-default   avia-builder-el-4  el_after_av_image  el_before_av_image'><span class='hr-inner' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<div  class='avia-image-container  av-styling-no-styling    avia-builder-el-5  el_after_av_hr  el_before_av_button  avia-align-center'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><a href=\"https:\/\/www.procarton.com\/es\/publication\/pro-carton-ecma-award-2015\/\" class='avia_image' ><img decoding=\"async\" width=\"212\" height=\"300\" class='wp-image-256593 avia-img-lazy-loading-not-256593 avia_image' src=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/Pro-Carton-ECMA-Award-2015-cover-212x300.jpg\" alt='' title='Pro Carton ECMA Award Broschu re 2015.qxp'  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/Pro-Carton-ECMA-Award-2015-cover-212x300.jpg 212w, https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/Pro-Carton-ECMA-Award-2015-cover-8x12.jpg 8w, https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/Pro-Carton-ECMA-Award-2015-cover-498x705.jpg 498w, https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/Pro-Carton-ECMA-Award-2015-cover.jpg 595w\" sizes=\"(max-width: 212px) 100vw, 212px\" \/><\/a><\/div><\/div><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-6  el_after_av_image  avia-builder-el-last' ><a href='https:\/\/www.procarton.com\/es\/publication\/pro-carton-ecma-award-2015\/'  class='avia-button av-icon-on-hover avia-color-theme-color   avia-icon_select-yes-left-icon avia-size-small avia-position-center'   ><span class='avia_button_icon avia_button_icon_left' aria-hidden='true' data-av_icon='\ue800' data-av_iconfont='entypo-fontello'><\/span><span class='avia_iconbox_title' >Descargar el folleto del premio<\/span><\/a><\/div><\/p><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":258567,"parent":243707,"menu_order":12,"comment_status":"closed","ping_status":"closed","template":"templates\/award_details_page.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-258275","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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