{"id":258231,"date":"2021-03-03T10:34:20","date_gmt":"2021-03-03T10:34:20","guid":{"rendered":"https:\/\/www.procarton.com\/awards\/pro-carton-young-designers-award\/2012\/"},"modified":"2022-01-18T12:17:28","modified_gmt":"2022-01-18T12:17:28","slug":"2012-2","status":"publish","type":"page","link":"https:\/\/www.procarton.com\/es\/awards\/pro-carton-young-designers-award\/2012-2\/","title":{"rendered":"2012"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Un relanzamiento exitoso<\/h2>\r\n\r\n\r\n\r\n<p>El relanzamiento del Premio Internacional de Dise\u00f1o de Envases de Cart\u00f3n Pro tras una pausa de cuatro a\u00f1os result\u00f3 ser un gran \u00e9xito. Cerca de 70 participantes de ocho pa\u00edses europeos demostraron una excelente calidad y conceptos fant\u00e1sticos y bien pensados.<\/p>\r\n\r\n\r\n\r\n<p>Para los j\u00f3venes dise\u00f1adores, el Premio Internacional de Dise\u00f1o Pro Cart\u00f3n tiene que ver con el futuro del dise\u00f1o de envases, las ideas orientadas al futuro y los dise\u00f1adores orientados al futuro.  Muchos de ellos se enfrentan al cart\u00f3n como material de envase y embalaje y a su dise\u00f1o por primera vez al participar en este concurso y lo ven como un est\u00edmulo creativo.<\/p>\r\n\r\n\r\n\r\n<p>Todas las candidaturas de 2012 se centraron en las necesidades de los consumidores, lo cual es extremadamente importante desde mi punto de vista.  Los deseos y problemas de los clientes han determinado la producci\u00f3n creativa, todos los j\u00f3venes dise\u00f1adores pensaron en profundidad en sus grupos objetivo y en determinadas situaciones en las que sus ideas podr\u00edan resultar \u00fatiles.<\/p>\r\n\r\n\r\n\r\n<p>Esta vez me ha impresionado especialmente el enfoque m\u00e1s profesional de las entradas. Los j\u00f3venes estudiantes est\u00e1n claramente actualizados y piensan en conceptos globales. Muchos de los trabajos presentados incluyen en sus conceptos todas las fases de la cadena de suministro.<\/p>\r\n\r\n\r\n\r\n<p>Tambi\u00e9n me sorprendi\u00f3 positivamente la calidad de las presentaciones y su exposici\u00f3n. No s\u00f3lo las maquetas estaban muy bien montadas, sino que casi todas las candidaturas iban acompa\u00f1adas de varios gr\u00e1ficos, algunas incluso con folletos que inclu\u00edan fotos y textos que explicaban perfectamente el concepto y la idea que hab\u00eda detr\u00e1s. Todas las presentaciones eran realmente de alto nivel.<\/p>\r\n\r\n\r\n\r\n<p>El Premio Internacional de Dise\u00f1o Pro Cart\u00f3n ha tenido as\u00ed un exitoso relanzamiento en 2012: hasta ahora solo se presentaban los ganadores de los concursos nacionales, y es ahora cuando se pueden presentar candidaturas de toda Europa al Premio 2012. El Premio de Dise\u00f1o ha tenido una pausa de cuatro a\u00f1os y es muy alentador que dise\u00f1adores de ocho pa\u00edses europeos hayan contribuido tan r\u00e1pidamente.<\/p>\r\n\r\n\r\n\r\n<p>De todas las candidaturas, el jurado seleccion\u00f3 seis finalistas y, de entre ellos, dos ganadores. El jurado estaba compuesto por destacados expertos europeos de diferentes sectores de la cadena de suministro: Satkar Gidda (SiebertHead, Presidente) por el dise\u00f1o, Wilfried Duivenvoorden (Unilever) en nombre de la industria de productos de marca, y John de Somer (Van Genechten) por la industria de la transformaci\u00f3n.<\/p>\r\n\r\n\r\n\r\n<p>El pr\u00f3ximo concurso tendr\u00e1 lugar dentro de dos a\u00f1os, las convocatorias comenzar\u00e1n ya a principios de 2013. Mi visi\u00f3n es que un d\u00eda el ganador del Premio Internacional de Dise\u00f1o gane tambi\u00e9n el\u00a0<a href=\"http:\/\/www.procartonecmaaward.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Premio Pro Carton\/ECMA<\/a>\u00a0y recibir el premio \"Carton of the Year\". Tal vez incluso pronto.<\/p>\r\n\r\n\r\n\r\n<p><em>Suzanne E. Mc Ewen<\/em><\/p>\r\n\r\n\r\n\r\n<p><em>Pro Carton<\/em><\/p>\r\n\r\n\r\n\r\n<p><em>Jefe de Marketing y Comunicaci\u00f3n<\/em><\/p>\r\n\r\n\r\n\r\n<p><strong>Presentaci\u00f3n del Premio Internacional de Dise\u00f1o de Cart\u00f3n Pro:<\/strong><br \/>Congreso Internacional Pro Cart\u00f3n 2012<br \/>18.\/19. Abril 2012, Centro de Congresos CCD D\u00fcsseldorf<\/p>","protected":false},"excerpt":{"rendered":"<p>A Successful Relaunch The relaunch of the International Pro Carton Design Award after a break of four years proved highly successful. Close to 70 entries from eight European countries demonstrated excellent quality and fantastic, well thought-out concepts. For young designers, the International Pro Carton Design Award is all about the future of packaging design, future-oriented [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":242217,"parent":243708,"menu_order":12,"comment_status":"closed","ping_status":"closed","template":"templates\/award_details_page.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-258231","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2012 - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/es\/awards\/pro-carton-young-designers-award\/2012-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2012 - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"A Successful Relaunch The relaunch of the International Pro Carton Design Award after a break of four years proved highly successful. 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