{"id":242944,"date":"2020-03-31T00:00:00","date_gmt":"2020-03-30T23:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/mckinsey-guide\/"},"modified":"2021-11-05T17:14:46","modified_gmt":"2021-11-05T17:14:46","slug":"mckinsey-guide","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/de\/mckinsey-guide\/","title":{"rendered":"McKinsey-Leitfaden"},"content":{"rendered":"

31.03.2020<\/p>\n

McKinsey ver\u00f6ffentlichte k\u00fcrzlich dieser Leitfaden f\u00fcr Einzelh\u00e4ndler<\/a> die f\u00fcr unsere Mitglieder von Interesse sein k\u00f6nnten.<\/p>","protected":false},"excerpt":{"rendered":"

McKinsey hat k\u00fcrzlich diesen Leitfaden f\u00fcr Einzelh\u00e4ndler ver\u00f6ffentlicht, der f\u00fcr Pro Carton-Mitglieder interessant sein k\u00f6nnte.<\/p>","protected":false},"author":1,"featured_media":242945,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[98,228],"tags":[],"class_list":["post-242944","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-covid-19","category-eu-political-news"],"yoast_head":"\nMcKinsey Guide - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/de\/mckinsey-guide\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McKinsey Guide - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"McKinsey recently published this guide for retailers which may interest Pro Carton members.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.procarton.com\/de\/mckinsey-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Pro Carton\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/procartondesignaward\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-30T23:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-05T17:14:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1654\" \/>\n\t<meta property=\"og:image:height\" content=\"2339\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"esterling@admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pro_carton\" \/>\n<meta name=\"twitter:site\" content=\"@pro_carton\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"esterling@admin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/\"},\"author\":{\"name\":\"esterling@admin\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/person\\\/872a075145d2c38578ff4eed7d481251\"},\"headline\":\"McKinsey Guide\",\"datePublished\":\"2020-03-30T23:00:00+00:00\",\"dateModified\":\"2021-11-05T17:14:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/\"},\"wordCount\":17,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg\",\"articleSection\":[\"COVID-19\",\"EU and Political News\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/\",\"name\":\"McKinsey Guide - Pro Carton\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg\",\"datePublished\":\"2020-03-30T23:00:00+00:00\",\"dateModified\":\"2021-11-05T17:14:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2021\\\/02\\\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg\",\"width\":1654,\"height\":2339},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/mckinsey-guide\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.procarton.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"McKinsey Guide\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/\",\"name\":\"Pro Carton\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#organization\",\"name\":\"ProCarton\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/logo-mit-slogan.jpg\",\"contentUrl\":\"https:\\\/\\\/www.procarton.com\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/logo-mit-slogan.jpg\",\"width\":422,\"height\":519,\"caption\":\"ProCarton\"},\"image\":{\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/procartondesignaward\\\/\",\"https:\\\/\\\/x.com\\\/pro_carton\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.procarton.com\\\/es\\\/#\\\/schema\\\/person\\\/872a075145d2c38578ff4eed7d481251\",\"name\":\"esterling@admin\",\"sameAs\":[\"https:\\\/\\\/www.procarton.com\"],\"url\":\"https:\\\/\\\/www.procarton.com\\\/de\\\/author\\\/esterlingadmin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"McKinsey Leitfaden - Pro Carton","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.procarton.com\/de\/mckinsey-guide\/","og_locale":"de_DE","og_type":"article","og_title":"McKinsey Guide - Pro Carton","og_description":"McKinsey recently published this guide for retailers which may interest Pro Carton members.","og_url":"https:\/\/www.procarton.com\/de\/mckinsey-guide\/","og_site_name":"Pro Carton","article_publisher":"https:\/\/www.facebook.com\/procartondesignaward\/","article_published_time":"2020-03-30T23:00:00+00:00","article_modified_time":"2021-11-05T17:14:46+00:00","og_image":[{"width":1654,"height":2339,"url":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg","type":"image\/jpeg"}],"author":"esterling@admin","twitter_card":"summary_large_image","twitter_creator":"@pro_carton","twitter_site":"@pro_carton","twitter_misc":{"Verfasst von":"esterling@admin"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#article","isPartOf":{"@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/"},"author":{"name":"esterling@admin","@id":"https:\/\/www.procarton.com\/es\/#\/schema\/person\/872a075145d2c38578ff4eed7d481251"},"headline":"McKinsey Guide","datePublished":"2020-03-30T23:00:00+00:00","dateModified":"2021-11-05T17:14:46+00:00","mainEntityOfPage":{"@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/"},"wordCount":17,"commentCount":0,"publisher":{"@id":"https:\/\/www.procarton.com\/es\/#organization"},"image":{"@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#primaryimage"},"thumbnailUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg","articleSection":["COVID-19","EU and Political News"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.procarton.com\/es\/mckinsey-guide\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/","url":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/","name":"McKinsey Leitfaden - Pro Carton","isPartOf":{"@id":"https:\/\/www.procarton.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#primaryimage"},"image":{"@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#primaryimage"},"thumbnailUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg","datePublished":"2020-03-30T23:00:00+00:00","dateModified":"2021-11-05T17:14:46+00:00","breadcrumb":{"@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.procarton.com\/es\/mckinsey-guide\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#primaryimage","url":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg","contentUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/23.03.2020-European-Commission-Green-Lanes-Implementation-01-1-2-1-1-1.jpg","width":1654,"height":2339},{"@type":"BreadcrumbList","@id":"https:\/\/www.procarton.com\/es\/mckinsey-guide\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.procarton.com\/"},{"@type":"ListItem","position":2,"name":"McKinsey Guide"}]},{"@type":"WebSite","@id":"https:\/\/www.procarton.com\/es\/#website","url":"https:\/\/www.procarton.com\/es\/","name":"Pro Carton","description":"","publisher":{"@id":"https:\/\/www.procarton.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.procarton.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/www.procarton.com\/es\/#organization","name":"ProCarton","url":"https:\/\/www.procarton.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.procarton.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/06\/logo-mit-slogan.jpg","contentUrl":"https:\/\/www.procarton.com\/wp-content\/uploads\/2022\/06\/logo-mit-slogan.jpg","width":422,"height":519,"caption":"ProCarton"},"image":{"@id":"https:\/\/www.procarton.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/procartondesignaward\/","https:\/\/x.com\/pro_carton"]},{"@type":"Person","@id":"https:\/\/www.procarton.com\/es\/#\/schema\/person\/872a075145d2c38578ff4eed7d481251","name":"esterling@admin","sameAs":["https:\/\/www.procarton.com"],"url":"https:\/\/www.procarton.com\/de\/author\/esterlingadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/posts\/242944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/comments?post=242944"}],"version-history":[{"count":1,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/posts\/242944\/revisions"}],"predecessor-version":[{"id":265701,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/posts\/242944\/revisions\/265701"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/media\/242945"}],"wp:attachment":[{"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/media?parent=242944"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/categories?post=242944"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.procarton.com\/de\/wp-json\/wp\/v2\/tags?post=242944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}