{"id":242397,"date":"2018-12-04T00:00:00","date_gmt":"2018-12-04T00:00:00","guid":{"rendered":"https:\/\/www.procarton.com\/conference-backs-circular-economy\/"},"modified":"2021-11-05T18:08:50","modified_gmt":"2021-11-05T18:08:50","slug":"conference-backs-circular-economy","status":"publish","type":"post","link":"https:\/\/www.procarton.com\/de\/conference-backs-circular-economy\/","title":{"rendered":"Konferenz setzt auf Kreislaufwirtschaft"},"content":{"rendered":"<p><strong>Pro Carton wird im Laufe des Jahres zu einer Reihe von Branchenveranstaltungen eingeladen. K\u00fcrzlich hielt Horst Bittermann, Pr\u00e4sident von Pro Carton, einen Vortrag auf der Sustainability in Packaging Europe Conference und nahm sp\u00e4ter am Tag an der Podiumsdiskussion teil. An der Konferenz nahmen \u00fcber 300 Personen aus der gesamten Lieferkette teil, darunter Einzelh\u00e4ndler, die wichtigsten Markeninhaber, Lieferanten und Verb\u00e4nde.<\/strong><\/p>\n<p>Das Hauptthema war die Frage, wie die Verm\u00fcllung mit Plastik verringert oder sogar vermieden werden kann und wie man das Horrorszenario von Plastik in unserer Nahrungskette in Zukunft verhindern kann.<\/p>\n<p>An der Podiumsdiskussion nahmen Vertreter von Unilever, Coca Cola, Pepsico, Danone und Mars teil, die einmal mehr deutlich machten, dass eine wirklich funktionierende Kreislaufwirtschaft der Schl\u00fcssel zum Erreichen der Nachhaltigkeitsziele f\u00fcr Verpackungen ist.  Herr Bittermann bekr\u00e4ftigte, dass faserbasiertes Material das ideale Verpackungsmedium ist, da es erneuerbar, biologisch abbaubar und vollst\u00e4ndig recycelbar ist und - was besonders wichtig ist - tats\u00e4chlich in riesigen Mengen recycelt wird, wobei bereits mehr als 80% an papierbasierten Verpackungen recycelt werden. Herr Bittermann zeigte weiter auf, dass nachhaltige Verpackungen bereits ein wichtiges Unterscheidungsmerkmal in den Regalen sind und die Entscheidungen der Verbraucher beeinflussen, indem er die Ergebnisse der von Pro Carton durchgef\u00fchrten Studie mit 7.000 Verbrauchern zitierte.  Er f\u00fcgte hinzu, dass es in der Ausstellungshalle auch viele reale Beispiele gab, die zeigten, wie nachhaltige Verpackungen auf Faserbasis andere, weniger umweltfreundliche Materialien ersetzen.<\/p>\n<p>Die Konferenz hat sich inzwischen zu einem festen j\u00e4hrlichen Termin f\u00fcr alle, die sich f\u00fcr die Nachhaltigkeit von Verpackungen interessieren, entwickelt. Die n\u00e4chste Veranstaltung findet vom 12. bis 14. November 2019 wieder in Barcelona statt.<\/p>\n<p>Zu den Teilnehmern der Konferenz 2018 geh\u00f6rten Vertreter dieser Unternehmen:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-200504\" src=\"https:\/\/www.procarton.com\/wp-content\/uploads\/2021\/02\/brands.jpg\" alt=\"\" width=\"1727\" height=\"899\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>K\u00fcrzlich hielt Horst Bittermann, Pr\u00e4sident von Pro Carton, einen Vortrag auf der Sustainability in Packaging Europe Conference und nahm sp\u00e4ter am Tag an der Podiumsdiskussion teil.<\/p>","protected":false},"author":1,"featured_media":242399,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[79],"tags":[37],"class_list":["post-242397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brands-markets","tag-events-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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