Mehr ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"Frank Rehme, Head of Innovation Services bei der Metro Systems GmbH, sieht das Einkaufserlebnis als Schl\u00fcssel f\u00fcr die Zukunft des station\u00e4ren Handels. Er propagiert die Weiterentwicklung der Shopper Experience und die emotionale Komponente ihres zentralen Elements: der Verpackung. Pro Carton interviewte ihn w\u00e4hrend des ECR-Kongresses in Br\u00fcssel.<\/p>\n
Mehr ...<\/a><\/p>","protected":false},"author":1,"featured_media":241751,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[45],"class_list":["post-241750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-experts-it"],"yoast_head":"\nA plea for packaging - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/de\/a-plea-for-packaging\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A plea for packaging - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"Frank Rehme, Head of Innovation Services at Metro Systems GmbH, sees shopping experience as the key for the future of the stationary trade. He propagates the further development of the Shopper Experience and the emotional component of its central element: the packaging. 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