Mehr ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"Eine k\u00fcrzlich abgeschlossene Studie mit dem Titel \"Packaging: a medium with considerable power\" vergleicht die Wirksamkeit und Reichweite von 23 Kommunikationskan\u00e4len. Die Studie wurde von Pro Carton und FFI in Auftrag gegeben und von Pointlogic International Media Consultants durchgef\u00fchrt. Zum ersten Mal gibt es konkrete Zahlen: Kartons sind nicht nur eine Verpackung, sondern ein eigenst\u00e4ndiges Marketinginstrument und ein Werbekanal wie TV, Print oder das Internet.<\/p>\n
Mehr ...<\/a><\/p>","protected":false},"author":1,"featured_media":241747,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[51],"class_list":["post-241746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-studies"],"yoast_head":"\nPackaging: a medium with considerable power - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/de\/packaging-a-medium-with-considerable-power\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Packaging: a medium with considerable power - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"A recently completed study "Packaging: a medium with considerable power" compares the efficacy and reach of 23 communication channels. The study was commissioned by Pro Carton and FFI and conducted by Pointlogic International Media Consultants. 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