Mehr ...<\/a><\/p>","protected":false},"excerpt":{"rendered":"Wer heute das Wort \"digital\" in den Mund nimmt, k\u00f6nnte als ein Mensch von gestern gelten. Das Digitale ist zur Normalit\u00e4t geworden. Digital ist die \"Neue Normalit\u00e4t\", wie Peter Hinssen in seinem neuen Buch \"The New Normal\" schreibt. Und das hat weitreichende Konsequenzen f\u00fcr unser gesamtes Wirtschaftssystem. Roland Rex, Pr\u00e4sident von Pro Carton, bemerkt: \"Die Verpackung \u00fcbernimmt neue Aufgaben im Dialog mit dem Verbraucher. Durch die verschiedenen Response-Mechanismen wandelt sich die Verpackung von einem reinen Informations- zu einem Dialogmedium, sowohl am Point-of-Sale als auch zu Hause.\"<\/p>\n
Mehr ...<\/a><\/p>","protected":false},"author":1,"featured_media":241745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[51],"class_list":["post-241744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-trends","tag-studies"],"yoast_head":"\nDigital is out?! - Pro Carton<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.procarton.com\/de\/digital-is-out\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital is out?! - Pro Carton\" \/>\n<meta property=\"og:description\" content=\"Anyone using the word "digital" today could be regarded as being a yesterday person. 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