We’re trying to make the content of the newsletter different from the information that’s already on the website and more “chatty” in style, we do hope you find it interesting as well as informative. As you will have seen, we are supplementing the newsletter with various other short communications, either a Newsflash, if it’s something we need to get out to our members quickly, or a Bulletin, if it’s a more general update.
The new Pro Carton website went online on 18. September 2014 – entirely modern and clear. Starting in English, the site will soon be available in all five languages as usual, i.e. German, French, Italian and Spanish as well. The potentials of cartonboard and cartons are to be presented even better and with greater variety. We look forward to your feedback!
The Pro Carton ECMA Award is widely supported: in 2014, more companies participated than ever before, and at 120 entries, this is the second highest number of entries in the history of the competition. The award ceremony for both Awards is a premiere this year: the winners will receive their awards at the first joint congress of ECMA and Pro Carton in festive surroundings – on 18th September at the Award Gala in Sorrento (Italy).
The meeting of the jury for the Pro Carton ECMA Awards at the beginning of July proved highly satisfactory: with over 120 entries from 12 European countries, the competition has taken on a broader base than ever before. In August, the finalists will be presented here on the E-News and the redesigned Pro Carton Website, and on 18th September the awards will be presented – at the Award Gala of the ECMA-Pro Carton Congress in Sorrento (Italy).
Pro Carton is presenting two books on creative design with paper and cartonboard with wonderful pieces of work by various artists: "Papercraft" and "Papercraft 2", include some exceptionally impressive work which may act as encouragement for new developments.
With the Interpack due from 8. to 14. May in Düsseldorf we asked Pro Carton President Roland Rex about the current situation in packaging. His summary: this year and the coming years the Packaging Supply Chain will face major challenges, and they will be accompanied by considerable opportunities for cartonboard and cartons.
In the coming years nothing will remain the same for the online business, particularly in the grocery sector. The UK market – which has led the market in Europe for a long time – is presently looking to find the perfect combination online and stationary. 2014 will be a crucial year in deciding who will come out ahead in future years. Pro Carton spoke to Lisa Byfield-Green, Senior Analyst at the renowned Institute of Grocery Distribution, about the future and about packaging.
How will chocolate present itself in future? Whereas the European market for industrially manufactured chocolate largely appears saturated, the industry forecasts growing sales numbers from exports as well through new challenges in the high quality segment. In Europe it is only the premium end of the market that offers realistic growth opportunities – by and large with appropriate carton packaging.
CEPI (Confederation of European Paper Industries) has published its latest report on the sustainability of the European pulp, paper and board industries. It shows that the whole industry, including cartonboard packaging, is focusing on innovation and resource efficiency while advancing the bio-based economy.
The award winning cartons of the Pro Carton/ECMA Award feature the best cartons on the market in the categories Carton of the Year, sustainability, innovation and eight different product categories. Since 2011 the award winners tour Europe - and the number of stops is growing. If you would like to utilise the roadshow, you are welcome at Pro Carton.
People want to feel better in 2014. Two topics will have a major influence on the market for packaging: sustainability is one and includes the manufacturing of products, the other is the revolution in the retail trade due to the continued boom in mobile technology. Pro Carton has summarised the current forecasts of international trend agencies and added its own comments.
Consumer behaviour is changing as more consumers adopt a digital life-style. In this context, packaging plays a very important role in transmitting quality and brand values of a product, first on a screen and then at home when the physical product is delivered.Consumer behaviour is changing as more consumers adopt a digital life-style. In this context, packaging plays a very important role in transmitting quality and brand values of a product, first on a screen and then at home when the physical product is delivered. Today, Pro Carton launches a new website which shows how cartonboard packaging is the ideal medium for this role, by enabling intelligent packaging solutions which are creative and innovative, on a sustainable substrate.
At the Pro Carton Marketing Event in October 2013 in Vienna, Georg Wiedenhofer, Managing Director of the Gallup Institute, presented a brand new international study on the development of E-commerce, and Willy Zwerger, a renowned journalist and retail expert, discussed developments relating to international trade. This was followed by a high-level discussion round with the audience with the conclusion: the entire supply chain needs to take action.
This was how David Bosshart, head of the renowned Duttweiler Institute, introduced his presentation at the "25 Years Pro Carton“ event at the ECMA Congress in September in Dubrovnik. He painted a most enlightening scenario of current behaviour patterns and future desires. Pro Carton asked him how this relates to packaging.
For 25 years, Pro Carton has been tasked with communicating the benefits of cartonboard and cartons. The entire Packaging Supply Chain is supplied with current information and studies. The anniversary was the occasion for a festive gala evening on 19. September in Dubrovnik, at which President Roland Rex looked at the coming 25 years.
The Pro Carton/ECMA Award 2013 was a tremendous success. The interest in new ideas in the field of cartonboard and cartons has increased considerably, as demonstrated by the entries: nearly one third of the entries were new to the competition – never before had there been that many newcomers to the Award. The Awards were presented on 19. September 2013 at the ECMA Congress in Dubrovnik. Carton of the Year was awarded to the Twinkle Box champagne packaging by Van Genechten.
Guido Fuchs is Project Manager Sustainability at the Coop Genossenschaft in Basel with a focus on sustainability in the non-food segment, the sustainability of packaging, recycling and waste. As an expert on sustainability in the retail trade he has made a name for himself well beyond the borders of Switzerland. Pro Carton spoke to him about his objectives.
The 17. Pro Carton/ECMA Award has been an outstanding success: The interest in new ideas in the fields of cartonboard and cartons has increased significantly, as indicated by the growing number of entries: nearly a third of companies have participated for the first time – we have never had that many newcomers for our Award. On 19 September, the award winners will be presented at the ECMA Congress in Dubrovnik. Who are your favourites?
In a study conducted on behalf of Pro Carton last year, the market research agency Pointlogic showed that packages are a medium, like newspapers, radio or TV. Now, the study has been evaluated once again, in particular with regard to digital natives and impulse buyers. The result: even the „Digital Natives“ place major value on packaging, and they focus more on brands and talk about products more.
This was the motto of this year's ECR Congress in mid-May 2013 with a focus on four topics: shopping experience, supply chain efficiency, sustainability and nurturing talent. With this broad spectrum, the organisers of the programme certainly scored full marks. The result: over 600 participants from 30 countries. Pro Carton has been involved as a partner for many years now. Here are the highlights.
The jury of the Pro Carton/ECMA Awards met recently and first impressions were very positive: with 49 companies and over 100 entries from 11 countries, more companies than ever before have participated, and not only from the carton industry, but the entire Packaging Supply Chain – 14 of which were absolute newcomers! In August, the finalists will be presented here on the E-news and the Pro Carton website. The prizes will be awarded on 19. September as part of the ECMA Congress in Dubrovnik.