Non-food

Winner

Linea forno Tia

Official name of entry:
Linea forno Tia
Entrant: Brand Owner:
TVS SPA
Carton Converter:
Box Marche Spa
Structural Designer:
Michele Pierfederici - Box Marche
Graphic Designer:
COLUMBUS/ITALIA
Cartonboard Manufacturer:
Stora Enso
Jury comments

The Judges felt that this was a perfect example of how packaging can add value to a product. The product itself is comparatively simple yet the design of the packaging highlights certain elements of the product that will make it much more appealing at the point of sale. The use of silver to highlight the edges make the product much more attractive and enhance the appeal to consumers. In addition information relating to the product is simple to read and so the Judges concluded that this pack demonstrates clearly how good design and high quality printing can enhance the overall quality of a product.