Beverages

Winner

Johnnie Walker Black Label 70/75 cl carton

Official name of entry:
Johnnie Walker Black Label 70/75 cl carton
Entrant: Brand Owner:
Diageo
Carton Converter:
Nampak Carton Europe
Structural Designer:
Robert Ackroyd
Graphic Designer:
Diageo
Cartonboard Manufacturer:
Korsnas/ API Laminates
Jury comments

The outstanding print quality of this carton stood out for the Judges. In addition, the various finishes used gave the carton a special feel and this added another dimension to its appeal to consumers. In a market where instant shelf appeal is so critical, the Judges felt that this carton with its well known design, beautifully manufactured, would create great interest and attract consumers. Then when they actually picked it up that appeal would be enhanced by the feel. In addition a new design of fitment inside to hold the bottle worked well and was part of the overall carton that did not require a second piece so making filling simpler and more efficient.

Finalists

Cartografica Pusterla SpA 1

Cartografica Pusterla SpA

Official name of entry: Cartografica Pusterla SpA
Carton Converter: Cartografica Pusterla SpA
CD Cartondruck AG 1

CD Cartondruck AG

Official name of entry: CD Cartondruck AG
Carton Converter: CD Cartondruck AG
Van Genechten Packaging 1

Van Genechten Packaging

Official name of entry: Van Genechten Packaging
Carton Converter: Van Genechten Packaging
Van Genechten Packaging 1

Van Genechten Packaging

Official name of entry: Van Genechten Packaging
Carton Converter: Van Genechten Packaging