Marketing

The European Carton Excellence Award enhances the participants’ image, strengthens their branding and, as a result can boost sales. Pro Carton spreads the good news about your packaging with a comprehensive marketing package! Social Media and Public Voting assure continued and growing interest in the entries.

All winners receive professional photos of their entries, logos and certificates for their own websites, sales materials and social media coverage.

Some of the benefits:

1. Announcement of all shortlisted candidates in August on the Pro Carton website, e-news and social media
2. Public Voting creates awareness for the shortlisted candidates amongst a broad audience
3. Opportunity to celebrate success at the Award ceremony at the ECMA Congress on 17th September 2020 in Krakow, Poland.
   Change due to COVID-19: a specially arranged event or virtual online ceremony with streaming in all key social media channels will ensure that more people than ever see the winners collect their prizes.
4. Videos of Award Gala and winner interviews, posted onto You Tube
5. High quality photography of all winners (also for you to use)
6. Inclusion in E-newsletter to the Pro Carton database of brand owners, retailers and designers
7. Press releases to the supply chain media in over 20 countries
8. Publication of the winners on this website (www.procarton.com)
9. Publication of the winners on the ECMA website (www.ecma.org)
10. All the winners are featured in the Award brochure
11. Copies of the Award brochure will be sent to all winners for mailing to customers and for local PR
12. The Award brochure available as pdf on www.procarton.com in 5 languages: English, French, Italian, German and Spanish
13. The winners of the seven top awards will receive European Carton Excellence Award trophies as well as Award certificates for the carton and cartonboard producer, the brand owner and the designers. All Platinum and Gold winners (and the Public Award winner) will receive Award certificates for the carton and cartonboard producer and are welcome to order additional certificates for their brand owners and designers.
14. Roadshows exhibiting the winning cartons at fairs, congresses and events throughout Europe
15. Social media coverage throughout the year
16. Opportunity to promote your successful carton with the Award logo on your publications and events
17. Use of the Award Logo as signature sign-off for all employees throughout the company
18. Kudos amongst your peers and outside the industry
19. Morale boost for employees
20. Ongoing support of Pro Carton to maximise the benefits