Carton of the Year

Winner

Alibi Toque Praliné

Name of Entry:
Alibi Toque Praliné
Entrant: Brand Owner:
Jacquot Confiseur - France
Carton Converter:
A&R Carton
Structural Designer:
A&R Carton GMBH - Plant Frankfurt
Graphic Designer:
Coconuts - France
Cartonboard Manufacturer:
Stora Enso
Jury comments

This carton was considered by the judges to be an exemplary piece of packaging. The shape reflected the shape of the hat, or toque, worn by a confiseur and the use of embossing and varnish gave the carton the feel of the fabric used to make the hat. The elegant graphics, the simple opening and closing and the tapered structure all came together to provide an eye catching and supremely elegant carton containing chocolates made in the same shape as the carton. A truly excellent carton.