Carton of the Year
Baileys Irish Cream
Very attractive cartons: gift carton for top-quality spirit
Modern design, using its appeal to try to win over new young purchasers. This aim is successfully achieved through an excellent printing, laminating and embossing technique. The dominant features are the gentle transition between shades, light refraction and clear representation of the world-famous mark, underlined by the corresponding embossing of the board, while the bottle itself is shown only as a soft image in the background. The sample presented highlights the possibilities still to be found in printing technique and surface treatment.
Use of a combination of strong boards instead of corrugated board.