2017-09-22

CARTON EXCELLENCE AWARD 2017: THE WINNERS

Brilliant and sustainable packaging ideas dominated proceedings at the 21st European Carton Excellence Awards. The prizes were presented to the winners on 21st September at the Award Gala of the ECMA Congress in the elegant Residenz Building in Salzburg to an international audience of senior personnel from across the industry.

Carton of the Year went to “Geometrie Cividât” from Lucaprint with board supplied by BillerudKorsnas. Cividât is a premium gin from Cividale in Northern Italy that demanded packaging which would complement its unique style and aromatic notes.

The carton stands out through its apparent simplicity and understatement. Interest and curiosity are created by the diagonal cut which divides the symmetry and the strict geometry of the pack. The spherical bottle is secured perfectly inside and conveys a natural impression of balance. The experience of opening and unpacking is unforgettable for both the buyer and the recipient of the gift. The packaging also provides attractive merchandising in the retail trade to show the product off to maximum advantage.

The chairman of the jury, Satkar Gidda (SiebertHead), commented: “I can honestly say that every year the entries just keep getting better and better. Very well thought through designs with the consumer clearly front of mind – as it should be. The whole industry is constantly aiming to improve what has gone before and advancing step by step.“

The new Public Award made the reach of the Excellence Awards even wider. The eventual winner was Ventofor-Combi Pack produced by Lithosan from Turkey with the board coming from Metsä Board.

 

Congratulations to all the winners!

Printed brochures in English showing all the winners are available from Pro Carton via mcewen@procarton.com.


Pro Carton members, patrons, partners

Barcelona Carton
Pankaboard
WestRock
RenoDeMedici
Storaenso
WEIG-Karton
Metsä Board
Mayr-Melnhof Karton
Mel
Kartonsan
International Paper
Iggesund
Fiskeby
Buchmann Karton
Billerudkorsnas
Kotkamills
International Packaging Group
BOBST
Heidelberg
Sappi
ECMA